Customer Revenue Optimization (CRO) Statistics 2023
– Everything You Need to Know

Customer Revenue Optimization (Cro) Statistics 2023: Facts about Customer Revenue Optimization (Cro) outlines the context of what’s happening in the tech world.

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Top Customer Revenue Optimization (Cro) Statistics 2023

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Customer Revenue Optimization (Cro) “Latest” Statistics

  • According to Forrester, firms with good alignment across cross-functional teams generate up to 19% quicker revenue growth and 15% greater profitability.[1]
  • CustomerSuccessBox was founded in March 2018 with $1 million in funding from pi Ventures and Axilor Ventures, out of an obvious need for a solution that could enable ‘proactive’ customer success.[2]
  • According to a recent Aragon Research analysis, the CRO industry is predicted to expand from $431 million in 2018 to $3 billion by 2024.[3]
  • By the end of 2022, it is expected that around 40% of businesses will have implemented a CRO platform.[3]
  • The customer revenue optimization (CRO) software market is expected to grow at a 7.1% CAGR between 2012 and 2022.[4]
  • The customer revenue optimization (CRO) software market is expected to expand from $8.6 billion in 2016 to $18.2 billion in 2032.[4]
  • North America is likely to develop rapidly in the global customer revenue optimization software market, with a CAGR of 6.9% estimated over the forecast period.[5]
  • The worldwide customer revenue optimization (CRO) software market is predicted to grow at a 7.1% CAGR to US$ 18.2 billion by 2032, up from US$ 9.2 billion in 2022.[5]
  • With a 15% conversion rate in 2020, email collection forms were the most successful in converting readers. (HubSpot State of Marketing Report, 2021)[6]
  • With a conversion rate of 12.7%, events placed near the beginning of videos perform the best. (Hubspot State of Marketing Report, 2021)[6]
  • Only 17% of marketers utilize A/B testing on landing pages to enhance conversion rates. (Hubspot, 2020)[6]
  • 3.5% of mobile e-commerce website visits result in purchases, compared to 3.9% on desktop. (Statista, 2021)[6]
  • 86% of professionals involved in or leading CX anticipate competing on the basis of CX. (Gartner)[7]
  • CX is viewed as the top growth driver by over 87% of company leaders in the United States and the United Kingdom.[7]
  • The CX Management market in the United States reached $2.9 billion in 2021 and is predicted to expand 15.3% each year from 2023 to 2030. (Grand View Research)[7]
  • In the last year, 49% of consumers abandoned a brand due to bad customer service. (Emplifi)[7]
  • According to PwC, 65% of all customers believe that a favorable brand experience is more influential than brilliant advertising.[7]
  • 68% of US customers use or prefer to utilize social media to communicate with businesses by asking questions before making a purchase, while 59% anticipate doing so post-purchase for customer support services.[7]
  • According to one study, 60% of shoppers who had a personalized purchase experience would become repeat buyers.[7]
  • Almost 91% of customers are more inclined to purchase items or brands that are offered or recommended by others. (Accenture)[7]
  • McKinsey & Company reports that 56% of all brands have adopted AI in at least one function, up from 50% in 2020. The global sales for artificial intelligence (AI) software are expected to reach $62.5 billion in 2023, up 21.3% from 2021.[7]
  • According to Gartner, 25% of firms aim to combine marketing, sales, and customer experience (CX) into a single function by 2023.[7]
  • Approximately 90% of businesses today have a CCO, CXO, or executives with equivalent duties.[7]
  • According to Oracle research, regardless of discipline, industry, or business revenue, more than 90% of respondents think that customer experience is the primary emphasis.[7]
  • According to Deloitte, 75% of marketers believe they are in charge of the customer journey experience throughout the client’s lifetime.[7]

Also Read

Reference


  1. people – https://people.ai/blog/people-ai-recognized-as-the-leader-in-customer-revenue-optimization/
  2. webinarcare – https://webinarcare.com/best-customer-revenue-optimization-software/
  3. chronion – https://www.chronion.com/post/why-companies-need-to-consider-customer-revenue-optimization-now-more-than-ever
  4. futuremarketinsights – https://www.futuremarketinsights.com/reports/customer-revenue-optimization-software-market
  5. globenewswire – https://www.globenewswire.com/en/news-release/2022/04/21/2426034/0/en/Customer-Revenue-Optimization-CRO-Software-Market-to-Reach-US-18-2-Bn-by-2032-Comprehensive-Research-Report-by-FMI.html
  6. hubspot – https://www.hubspot.com/marketing-statistics
  7. notifyvisitors – https://www.notifyvisitors.com/blog/customer-experience-statistics/

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