Augmented Reality Visualization Software Statistics 2024

The advent of augmented reality (AR) visualization software has dramatically transcended traditional business operations, ushering in an era where immersive experiences are reshaping customer engagement and operational efficiencies. As we delve into the data surrounding AR visualization software for 2024, it becomes evident that a deep understanding of these statistics is crucial for businesses aiming to stay ahead in a competitive landscape. The numbers not only shed light on growth trajectories and market opportunities but also reveal patterns that can drive innovative strategies and foster industry advancements.

These insights hold immense value for a diverse array of stakeholders. Technology developers, market analysts, business leaders, and investors are particularly invested in this data as it impacts product development, market positioning, and investment decisions. For tech innovators, understanding the market demand and usage trends can direct focus areas for research and development, while investors can gauge the viability and potential returns from AR technology ventures. Business leaders, on the other hand, can leverage these statistics to enhance strategic planning, ensuring their enterprises are not just meeting but setting benchmarks in the industry.

In a rapidly evolving industry where technological advancements occur at breakneck speeds, actionable data is paramount. The forthcoming statistics serve as a compass, guiding stakeholders in making informed decisions, anticipating market shifts, and crafting strategies that will position them for sustained success. Understanding these metrics is not just about keeping pace with the current trends but about proactively shaping the future of augmented reality in the business realm.

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Top Augmented Reality Visualization Software Statistics 2024

☰ Use “CTRL+F” to quickly find Augmented Reality Visualization Software facts. There are total 51 Augmented Reality Visualization Software Statistics on this page 🙂

Market Size And Growth

• The total AR/VR market in the U.S. is estimated to be $10.3 billion in 2024, increasing at an annual growth rate of over 10%. ^[?]
• This is expected to result in a projected market volume of $15.4 billion in the U.S. by 2028. ^[1]
• Rising from $6.12 billion in 2021, the AR market will reach almost $100 billion by 2028 at a compound annual growth rate (CAGR) of almost 50% every year. ^[3]
• The global AR and mixed reality (MR) market is projected to surpass $600 billion by 2029. ^[4]
• The global AR/VR market is around $30.7 billion in 2023, and it’s expected to grow by 46% yearly, reaching around $800 billion by 2030. ^[4]
• The AR market was valued at approximately $41.56 billion in 2022. ^[4]
• The AR gaming market is expected to reach $10 billion by 2029. ^[4]
• By 2024, there are projected to be 1.73 billion mobile AR users, up from an estimated 800 million in 2021. ^[5]
• Sales of AR glasses are anticipated to reach 410 thousand units in 2021 and increase to 3.9 million by 2024. ^[5]
• Business spending on AR glasses is expected to increase from slightly over $2 billion in 2021 to about $12 billion by 2024. ^[5]
• The AR market size is anticipated to reach close to $17 billion in 2022 before increasing to more than $36 billion by 2026. ^[5]
• Consumer mobile AR spending is anticipated to reach $1.93 billion in 2021 before increasing to $4.18 billion by 2024. ^[5]
• In 2021, a sizable portion of the respondents to the survey—74%—will predominantly utilize AR at home for communication, notably on social media platforms. ^[5]
• The global AR and VR market is projected to grow from $21.70 billion in 2022 to $248.16 billion by 2030, at a CAGR of 35.60% over the forecast period. ^[12]

Consumer Behavior And Preferences

• When making purchases, 61% of consumers prefer to use AR while 63% believe it will change their shopping experience. ^[3]
• Research also shows that 70% of consumers will be more loyal to brands that invest in AR to improve the buying journey. ^[3]
• Nearly 80% of American households never use AR daily. ^[4]
• With 10% tapping AR under once a month, only around 22% are currently dabbling in augmented experiences. ^[4]
• 72% of UK luxury fashion shoppers want AR in their digital experiences, according to a 2023 survey by Vogue Business and Snap Inc. ^[4]
• Despite most research reports on the positive impacts of AR in education, about 15% of studies analyzed in Research Gate see issues with AR in this field, particularly for younger students, due to initial complexity. ^[4]
• However, most of the 61 studies show positive results, indicating that AR holds great potential for enhancing learning experiences despite some hurdles. ^[4]
• According to a Bloomberg report, the global AR/VR gaming industry is projected to jump from $1.21 billion in 2022 to over $10 billion by 2029, with a steady 35% annual increase. ^[4]
• Around 32% of respondents used AR to gain non-specific positive responses, while other reasons include Immersion/Escapism (20%), trying something new (11%), enhancing the world (11%), having fun (6%), graphics (4%), and playing Pokemon (3%). ^[7]

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Industry Adoption And Applications

• AR product visualization can increase conversion rates by up to 250%. ^[1]
• Shopify and Overstock.com also reported conversion rate boosts of up to 200% due to AR. ^[1]
• Shopify reported that return rates reduced by 5% and order conversion rates increased by 40% due to AR. ^[1]
• In Japan, augmented reality users have increased by nearly 300% since 2019. ^[5]
• Grupo Boticrio, a Brazilian cosmetics manufacturer, will introduce AR smart glasses at its manufacturing facility in October 2020 in partnership with Vuzix Corporation. ^[5]
• In 2021, Microsoft signed a contract to supply 120,000 HoloLens-based gadgets to the US Army. ^[7]
• Sales of smart glasses and wearables are going to see enormous growth of as much as 71.3% CAGR by 2026. ^[7]
• The number of AR-based Android phones has shot up from 100 million to 250 million in recent years. ^[7]
• In the global healthcare industry, the AR/VR market is estimated to reach $10.82 billion by 2025, with a CAGR of 36.1%. ^[11]

Technological Advancements And Features

• Augmented Reality (AR) uses a real-world environment with computer-generated visual elements, making it more realistic than virtual reality, which is 100% computer-generated. ^[2]
• AR product visualization allows customers to virtually interact with and understand products in virtual fitting rooms before buying, leading to more confident purchases. ^[1]
• ARKit 6 is a powerful feature that leverages the LiDAR scanner on select devices to quickly create floor plans of structures with an iPhone or iPad. ^[6]
• Meta has launched the Quest 3 and Quest Pro with full-color pass-through features, meaning that they both have very affordable augmented reality capabilities. ^[6]
• One of the mixed reality features that Meta has promoted for Meta Quest 3 is PianoVision, an app that helps users learn to play piano using either Synesthesia-style 3D notes or with sheet music. ^[6]
• 8th Wall from Niantic, a popular WebAR development platform, has introduced many new features available to developers to build immersive applications on the web. ^[6]
• In January 2024, Apple Inc. revealed the launch date of its anticipated Vision Pro headset, set to be available for purchase on February 2nd in the U.S. ^[8]

Market Challenges And Constraints

• High prices, like the $3,500 cost of a Hololens 2 headset and a lack of new product launches, restrict widespread adoption, primarily limiting usage to businesses and early adopters. ^[4]
• Despite a robust growth of 54.9% in 2022, augmented reality and virtual reality (AR/VR) headset shipments experienced a substantial decline in the second quarter of 2023. ^[4]
• Data from the International Data Corporation indicates a 44.6% year-over-year drop, marking the fourth consecutive quarterly decrease. ^[4]
• The global economy’s impact and a price hike for Meta’s Quest 2 headset, combined with aging hardware, contributed to the challenges faced by the market in 2023. ^[4]
• Recent surveys show nearly 80% of American households never use AR daily. ^[4]
• With 10% tapping AR under once a month, only around 22% are currently dabbling in augmented experiences. ^[4]

Regional Insights

• North America accounted for the largest revenue share of nearly 35.0% in 2022 and is estimated to record a significant growth rate during the forecast period as the region is home to several leading technology companies, such as Google LLC, and Microsoft, among others. ^[8]
• Asia Pacific is expected to record a CAGR of above 40.0% from 2023 to 2030 with increasing usage of internet-based platforms across various regional countries, including Japan and Australia. ^[8]
• In the US alone, around 90 million have been using AR at least once a month in 2023. ^[7]
• The UK has a 9% share of the global augmented reality market. ^[7]
• In Europe, the AR market reached $0.8 billion last year and is expected to almost triple by 2027, growing at a 21.7% five-year CAGR. ^[9]
• North America registered the largest revenue share of 36% in 2022. ^[10]

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