Customer Identity And Access Management (Ciam) Statistics 2023: Facts about Customer Identity And Access Management (Ciam) outlines the context of what’s happening in the tech world.
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Top Customer Identity And Access Management (Ciam) Statistics 2023
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- Credential stuffing attacks alone cost organizations an average of $4 million annually, according to a 2019 study by the Ponemon Institute.[1]
- A Ponemon study in 2019 found that the average data breach costs an organization $3.92 million.[1]
- As of May 2020, EU countries have fined organizations large and small that are not GDPR compliant with he over €153 million.[1]
- The average global website conversion rate in 2019 was 2.58%, down from 3.42% in 2014.[1]
- In the 2021 Hubspot Future of Commerce survey, only 31% of consumers surveyed were willing to share any kind of data with brands.[2]
- IBM’s 2021 Cost of Data Breach Report found that compromised credentials accounted for 20% of the initial attack vectors, totaling $4.37 million.[2]
- A positive experience is key to customer loyalty. Of those companies investing in customer experience, 92% of them say their efforts have increased customer loyalty.[3]
- A Ponemon study found that 65% of consumers lost trust in a company after a data breach, and 27% said they ended their relationship with the company.[3]
- Over 85% of buyers say they are willing to pay more for a great customer experience.[4]
- Only 1% of customers believe their company can consistently deliver customer service that meets their expectations.[4]
- In a recent survey, 83% of US customers said they would stop buying from companies that experienced a data breach, and 21% said they would never go back.[4]
- Customers love personalized offers, with 30% saying they would use the app again if a discount was meaningful to them.[5]
- A PwC study found that 32% of customers would abandon their favorite brand after a single bad experience.[6]
- According to the 2019 Ping Identity report, 81% of customers will stop interacting with brands online after a breach, and one in four will stop interacting at all.[6]
- A recent IBM study on the cost of data breaches found that of the average data breach cost of $3.92 million, 36% of the total cost, or $1.42 million, is due to lost business.[6]
- According to Brand Loyalty is Earned at Login, 56% of online customers will leave an online service if logging in becomes too frustrating.[6]
- Access-related breaches represented the largest known type of security breach in 2019 (52%), up 5% from 2018, according to F5 Labs.[7]
- With 82% of the world’s population currently or imminently subject to data privacy regulations, according to PwC analysis, protecting customer data is no longer an option, it’s a necessity.[7]
- According to a PwC survey, one in three US consumers (32%) would be willing to give up a brand they love after one bad experience.[7]
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Reference
- auth0 – https://auth0.com/blog/what-is-ciam/
- securityintelligence – https://securityintelligence.com/articles/what-is-customer-identity-access-management/
- cio – https://www.cio.com/article/350262/what-is-customer-identity-access-management.html
- loginradius – https://www.loginradius.com/blog/identity/customer-identity-and-access-management/
- okta – https://www.okta.com/uk/identity-101/ciam/
- pingidentity – https://www.pingidentity.com/en/resources/blog/post/what-is-customer-identity-and-access-management-ciam.html
- pwc – https://www.pwc.com/us/en/services/consulting/cybersecurity-risk-regulatory/library/customer-identity-access-management.html