Fundraising Software Statistics 2025


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In the fast-evolving landscape of fundraising, the rise of software solutions in 2025 has become a game-changer for organizations aiming to enhance their philanthropic efforts. As digital platforms continue to empower charities and non-profits, understanding the latest trends and statistics surrounding fundraising software is crucial for navigating an increasingly competitive environment. These insights not only illuminate the effectiveness and efficiency of various tools available but also shed light on shifting donor behaviors that are reshaping fundraising strategies across the board.

Key stakeholders—including non-profit leaders, software developers, and corporate sponsors—stand to gain immensely from these findings. For non-profits, having access to actionable data can lead to more informed decisions, ultimately driving donor engagement and increasing revenue. Meanwhile, software developers can tailor future innovations based on these insights, ensuring they meet the evolving needs of their clients. Corporate sponsors benefit by identifying strategic avenues for partnership and sponsorship within a data-driven fundraising framework.

In essence, the statistics and analyses presented in this article will serve as an essential resource for all stakeholders. By leveraging this information, organizations can refine their approaches, optimize their fundraising outcomes, and stay ahead in a dynamic industry.

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Top Fundraising Software Statistics 2025

☰ Use “CTRL+F” to quickly find Fundraising Software facts. There are total 50 Fundraising Software Statistics on this page 🙂


Workplace Giving

  • Approximately $5 billion is raised through workplace giving annually, providing unrestricted, sustainable support to charities. [?]
  • 71% of employees consider it important to work at places supportive of giving and volunteering. [1]
  • More than 49% of nonprofits identify workplace giving as a growth strategy. [1]
  • 86% of corporate leaders believe employees expect opportunities to engage in the community. [1]
  • 30% of employee donors do not give through the workplace because their preferred causes are not available. [1]
  • 65% of large companies offer matching gift programs, compared to 28% of small to mid-size companies. [1]
  • Corporate matches significantly drive donations, with 84% of donors more likely to give if a match is offered. [1]
  • Nearly two-thirds of employers match employee payroll contributions, an increase of 58% since 2006. [1]
  • Average employee participation in employer-matching gift programs is about 10%. [1]
  • 92% of companies believe their customers expect them to be good corporate citizens. [1]

Employee Engagement

  • 88% of company leaders believe effective employee engagement programs help attract and retain employees. [1]
  • 77% of employers believe offering engagement opportunities is important for recruiting millennials. [1]
  • 70% of employee donors find it imperative to work for an employer whose mission aligns with their values. [1]
  • Employees committed to their organizations put in 57% more effort and are 87% less likely to resign. [1]
  • A well-designed CSR program can increase employee engagement by 7.5%, productivity by 13%, reduce turnover by 50%, and increase revenue by 20%. [1]
  • 55% of employees would prefer to work for a socially responsible company, even for a lower salary. [1]
  • 64% of adults consider money a significant source of stress in their lives. [1]
  • 39% of Americans cannot cover a $400 emergency expense without borrowing or selling something. [1]

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Corporate Social Responsibility (CSR)

  • 69% of organizations have generated increased sales as a result of CSR initiatives. [1]
  • 87% of corporate leaders believe employees expect them to support causes that matter to employees. [1]
  • 82% of businesses report their employees want the opportunity to volunteer with peers. [1]
  • 92% of corporate human resources executives agree that contributing business skills to nonprofits can improve employees’ leadership and broader skill sets. [1]

Financial Stress And Workplace Giving Impact

  • Workplace giving campaigns managed by America’s Charities generate five to ten times more pledge volume for their nonprofit members. [1]
  • The impact of financial stress on workers costs employers 13-18% of annual salary costs. [1]

Volunteerism And Mental Health

  • 60% of companies offer paid time off for employees to volunteer, with an additional 21% planning to offer release time in the next two years. [1]
  • 93% of volunteers report improved mood, 79% lower stress levels, and 88% increased self-esteem by volunteering. [1]
  • Skills-based volunteerism outperforms traditional volunteerism by 125% in most benefit categories. [1]

Technology And Fundraising

  • 57% of nonprofit website traffic comes from mobile devices. [3]
  • Online giving grew 21% in 2020, with no signs of stopping. [4]
  • Effective donor management technology is crucial, with 75% of Gen Z and Millennial donors preferring online giving. [7]
  • An estimated $4-$7 billion in matching gifts goes unclaimed each year. [3]
  • Nonprofits using Funraise grow online giving by 73% annually on average. [6]
  • 57% of people who watch nonprofit videos go on to make a donation. [2]

Social Media And Digital Fundraising

  • Facebook is the most popular platform for fundraising, with 56% of social media-inspired donations coming from it. [3]
  • 88% of donors who have given through Facebook fundraising tools are likely to do so again. [2]
  • 32% of donors report social media as the channel that most inspires them to give. [8]
  • On average, 1.2 Facebook updates and 5.3 Twitter updates are shared daily by nonprofits. [2]
  • 75% of Instagram users take action after viewing an advertising post. [2]

Giving Trends

  • 35% of all giving occurs in the last three months of the year. [5]
  • Giving Tuesday raised almost $3.1 billion last year, with over $1 billion from online giving. [8]
  • 30% of annual giving happens in December, with 10% in the last three days of the year. [8]
  • Online donation forms with branded designs see 38% larger average donations than generic ones. [5]

Crowdfunding

  • GoFundMe has raised $9 billion from more than 120 million donations. [3]
  • Approximately 62% of crowdfunding donors are new to the platform. [8]
  • Crowdfunding campaigns with personal videos raise 150% more than those without. [10]

Key Statistics

  • Individual donors gave an estimated total of $319.04 billion in 2022, representing 64% of total giving. [8]
  • 84% of donors say they are more likely to give if a match is offered. [1]
  • Monthly giving programs account for 19% of all income. [9]
  • Recurring giving revenue increased by 11% and accounted for 28% of online giving in 2022. [8]
  • The average one-time gift in 2022 was $121, up from $115 the previous year. [8]

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Sources


  1. charities – https://www.charities.org/facts-statistics-workplace-giving-matching-gifts-and-volunteer-programs/
  2. nonprofitssource – https://nonprofitssource.com/online-giving-statistics/social-media/
  3. bwf – https://www.bwf.com/digital-fundraising/
  4. bigsea – https://bigsea.co/ideas/nonprofit-fundraising-tools/
  5. bidbeacon – https://bidbeacon.com/10-fundraising-statistics/
  6. funraise – https://www.funraise.org/
  7. kindful – https://kindful.com/nonprofit-glossary/donor-management-software/
  8. 360matchpro – https://360matchpro.com/fundraising-statistics/
  9. nonprofit-apps – https://nonprofit-apps.com/online-fundraising-for-nonprofits/
  10. nonprofitssource – https://nonprofitssource.com/online-giving-statistics/

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