Grocery Delivery Statistics

Steve Goldstein
Steve Goldstein
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Grocery Delivery Statistics 2023: Facts about Grocery Delivery are important because they give you more context about what’s going on in the World in terms of Grocery Delivery.

LLCBuddy editorial team scanned the web and collected all important Grocery Delivery Statistics on this page. We proofread the data to make these as accurate as possible. We believe you don’t need to check any other resource on the web for Grocery Delivery Facts; All are here only 🙂

Are you planning to form an LLC? Thus you need to know more about Grocery Delivery? Maybe for study projects or business research or personal curiosity only, whatever it is – it’s always a good idea to know more about the most important Grocery Delivery Statistics of 2023.

How much of an impact will Grocery Delivery Statistics have on your day-to-day? or the day-to-day of your LLC Business? How much does it matter directly or indirectly? You should get answers to all your Grocery Delivery related questions here.

Please read the page carefully and don’t miss any words.

Top Grocery Delivery Statistics 2023

☰ Use “CTRL+F” to quickly find statistics. There are total 77 Grocery Delivery Statistics on this page 🙂

Grocery Delivery “Latest” Statistics

  • 27% of seniors have used delivery services like Instacart and Shipt, while 24% haven’t used such services yet but express interest in using them.[1]
  • In 2019, 81% of Americans had never ordered or purchased food online, compared to 97% of customers who went grocery shopping in person.[1]
  • In 2020, Instacart was valued at $13.7 billion. In March 2021, this jumped to $39 billion, just behind Elon Musk’s SpaceX, which is valued at $74 billion.[1]
  • Since the COVID- 19 pandemic began, approximately 80% of U.S customers have done their grocery shopping online.[1]
  • 82% of seniors did less than half of their shopping online before the epidemic.[1]
  • Instacart’s overall profit is thought to be between $10 million and $50 million.[1]
  • The popularity of buying groceries online is definitely on the up. $189.81 million will be spent this year in total, while food and drink sales in the US will grow by 18.2%.[2]
  • According to a recent Wall Street Journal article, retailer origins increased sales by 20% to 40% by investing in strategies that attract consumers to remain in the shop.[2]
  • According to the RFG report from December 2020, the second most popular online grocery store in the USA was Walmart with a score of 4.41.[2]
  • Market penetration for conventional supermarkets increased significantly from 10% in 2019 to 14% in 2020.[2]
  • Ecommerce food sales contributed significantly to Walmart’s 6.4% increase in overall income by the end of 2020.[2]
  • Online grocery trends for 2020 show that the sales’ of wineries that sell directly to wine lovers grew from 2% pre-pandemic to around 10% of an average winery’s total sales.[2]
  • According to the most recent grocery shopping figures, this percentage may expand to 70% in 2022, a 22% increase.[2]
  • According to figures from grocery stores by IBIS World, the market size has grown by 1.2% year between 2015 and 2020.[2]
  • In 2018, total digital grocery sales in the US reached 23.9 billion, and it’s expected to grow to $59.5 billion by 2023, according to US online grocery shopping statistics by Invesp.[2]
  • Only 48% of Americans actually bought their groceries online, according to online grocery shopping statistics.[2]
  • Online grocery market share by company tells us that only 14% of Target’s customers buy goods online (compared to 15.7% in 2019).[2]
  • The recent supermarket statistic by IGD predicts that by 2024, the global grocery retail market will generate an extra $2.2 trillion in sales, representing 24% growth.[2]
  • According to Walmart’s online grocery shopping data, the company’s online grocery sales increased by 79% in 2020.[2]
  • Me@Walmart, an app for associates using the Walmart scheduling system, has witnessed 220% growth.[3]
  • Shopping app downloads reached 106 million globally during March 29 – April 4, 2020 (up 15% from the weekly average for Jan 2020), and 14.4 million in the US (up 20% versus the same period).[3]
  • As of May 2018, cashiers and stock clerks and order fillers combined made up 49.6% of the total employment in Food and Beverage Stores (NAICS 4451 and 4452 only).[4]
  • Changes in productivity for grocery shops were mixed with declines in 3 of the 4 years, resulting in an average yearly productivity drop of 0.4% as hours expanded faster than production.[4]
  • As the share of grocery purchases fell through 2012, combined sales for general merchandise, automotive fuels, and prepared meals and snacks tripled from less than 3 percent to over 9 percent, with a total share increase of 6.8%.[4]
  • Despite these efforts to combat internet purchasing, supermarkets saw their retail share decline from 13.0 to 12.2% from 2010 to 2018.[4]
  • General merchandise shops were the worst hit, with their retail share drop from 15.8 to 13.3% while the proportion for nonstore merchants increased from 8.9 to 13.0%.[4]
  • In 2018, Progressive Grocer market research reported a variety of “omnichannel services” from click-and-collect and drive-up collection sites to home delivery by the store or a third-party vendor, each in use by around 30% of stores.[4]
  • Annual productivity in general merchandise stores fell from 3.9% through 2000 to 2.3% through 2010.[4]
  • The top 20 companies had a rise in their proportion of U.S grocery store sales, going from 39.2% in 1992 to 66.6% in 2016.[4]
  • 10% of Instacart revenues came from whole foods, and some investors were concerned that Amazon might cancel the arrangement.[5]
  • Instacart received an almost 40% degrade in valuation in 2022, dropping from $39 billion to $24 billion.[5]
  • When compared to places like the U.K and South Korea, where online grocery penetration may reach as high as 15%, Americans haven’t been as quick to adopt the practice of ordering groceries from their computers or cellphones.[6]
  • According to Bain & Co.’s survey, 42% of customers utilizing a supermarket delivery service for the first time claim that it genuinely saves them time.[6]
  • According to a JP Morgan survey, the number of people shopping groceries online would increase from 1 in 3 to over 60% in the next years.[7]
  • More than 65% of online consumers said that because they don’t have to handle big items, they like and find online grocery shopping to be simple.[7]
  • When purchasing groceries online, more than 66% of consumers responded that a free or inexpensive delivery service is important.[7]
  • More than 65% of respondents stated they purchase for groceries online, with well known ecommerce behemoth Amazon leading the way.[7]
  • Over the five years through 2021, industry revenue is anticipated to increase by an annualized 35.0% to 9.9 billion.[8]
  • The market size of the Online Grocery Sales industry is expected to increase 28.2% in 2022.[9]
  • Between 2017 and 2022, the Australian online grocery sales market size increased by an average of 35% year.[9]
  • 2020 was a boon for those purchasing groceries online for the first time, with a 42.6% increase of buyers year-over-year (YoY).[10]
  • Consumers of digital groceries will continue to rise annually, although at a slower rate (4.1% in 2022).[10]
  • Amazon, the only retailer among the top five that was born in the digital age, is in second place with 23.8% of the market.[10]
  • Instacart nevertheless has a substantial market share with 28.8% of all digital grocery transactions in 2021.[10]
  • As competition among restaurant delivery services heats up and retailers build in their own delivery infrastructure, Instacart’s dominance in the industry is anticipated to decline over the next few years, from 73.8% of grocery intermediary sales in 2018 to 68.2% in 2023.[10]
  • By 2023, when Kroger’s digital grocery sales would only account for 53.13% of amazon’s total sales, nothing will have changed.[10]
  • Due to the enormous scale of the industry, digital will account for 11.2% of the 1.32 trillion dollars in U.S food sales this 2022, a percentage that is lower than that of digitally developed retail categories but higher in terms of absolute cash amounts.[10]
  • Walmart Inc. (including Sam’s Club) overtook Amazon in 2019 as the leader of US digital grocery sales, claiming 28.9% of the market in 2021.[10]
  • 22% of consumers said they shop online for groceries at least once a week.[11]
  • 48% of US grocery shoppers currently purchase at least some of their groceries online and 59% intend to in 2019.[11]
  • A McKinsey survey of European consumers reveals most respondents plan to use online grocery services almost equally often as in 2021 (a net intent of –1 percent).[12]
  • Customers in sophisticated online markets like the United Kingdom, where there is a net intent of +5%, the Netherlands, at +4%, and France, at +2%, however, intend to purchase more online.[12]
  • Food and grocery retail is one of the less established categories of internet retail, accounting for just 5.5% of total expenditure.[13]
  • Nearly 43% of customers believe voice shopping is more of a pain than it is worth, and more than 50% of consumers don’t truly understand its purpose, according to one space.[13]
  • The online grocery customer base counts roughly 150 million shoppers, close to half of the country’s population, and is forecast to grow further in the upcoming years, according to Statista.[14]
  • 46% of online grocery customers used delivery at least once in the last 12 months.[15]
  • During the height of the pandemic, 31% opted for delivery versus 41% for curbside and 28% for in-store pickup, according to Supermarket news.[15]
  • It is anticipated that online grocery sales would increase to 11.1% of $1.124 trillion in 2022 and to 20.5% of $1.285 trillion in 2026.[15]
  • Compared to 2020, 46% of grocery customers questioned stated they purchased more categories online in 2021.[15]
  • Monthly online shopping trips dropped 12% from 2.6 to 2.3 as more grocery customers returned to in-store shopping in 2021.[15]
  • 43% of the almost 42,000 grocery shoppers in 20 states surveyed for the research made online purchases in 2020, an increase of 80% from 24% in 2018.[15]
  • According to the Mercatus/Incisiv research, online AOVs fell 14% from $106 in 2020 to $92 this year, largely from reduced bulk-buying in the first half of 2020.[15]
  • Pre-COVID, e-grocery sales were expected to reach 5.4% of the total market in 2021, up from 4.3% in 2020, and then climb to 6.8% in 2022 and to 14.5% in 2026.[15]
  • Pre-pandemic home delivery was favored by 27% of online grocery shoppers, while curbside collection was preferred by 33% and in store pickup by 40%.[15]
  • 34% cited Instacart as the delivery provider for their last grocery order, while 24% named their preferred supermarket’s delivery service, 22% cited Amazon/Amazon Fresh and 6% named Shipt.[15]
  • According to the “eGrocery Transformed” study, the proportion of online grocery shoppers who utilized curbside pickup at least once in the previous year increased to 61% for 2021 from 57% a year earlier while home delivery usage remained stable.[15]
  • According to Google/Bain, U.S, 26% of shoppers polled, or 6% of all customers, claim to have ordered groceries online more than once a month.[16]
  • According to Google/Bain, U.S, 58% of consumers who have done at least one grocery online purchase in the last 12 months said that the experience does not save them time.[16]
  • According to Apptopia, the daily download of top food delivery apps in the US declined from 265K to 185K from February to Sunday, March 15, 2020.[16]
  • Doordash has the largest percentage of customer expenditure among us meal delivery apps, at 27.6%, according to research firm Edison Trends.[16]
  • In 2020 44.1 million smartphone app users use at least one food delivery app on their smartphone and it is expected to reach 59.5 million smartphone food delivery app users which are 23.8% of US smartphone users, as per the research of[16]
  • The average number of online grocery orders per month among monthly active users—those who make regular monthly purchases—stood at 2.74 in 2021, a 1% decrease from 2020.[17]
  • 70% of U.S. households ordered groceries online at least once in 2021, according to Barrington, Ill.-based Brick Meets Click.[17]
  • More than 29% of regular online grocery shoppers completed at least one order with retailers like Target or Walmart in December, setting a record for that shopping group. Mass merchandisers witnessed an increase in popularity among these consumers.[17]
  • Online orders for pickup (in-store or curbside) took share from ship-to-home in 2021, with pickup orders accounting for 45% of online grocery orders in the U.S. during the year, up 5 percentage points from 2020.[17]
  • According to the analytics company, the proportion of grocery purchases made online was about 13% for the year, an increase of almost 2% from 2020.[17]
  • Delivery remained constant at 33% of online orders while ship-to-home dropped to 22%, down 5 percentage points.[17]

Also Read

How Useful is Grocery Delivery

One of the biggest advantages of grocery delivery is the time-saving aspect. Rather than spending hours navigating the aisles of a crowded supermarket, customers can simply browse online, select their items, and have them delivered right to their doorstep. This can be a big relief for those with busy schedules or mobility issues, as it eliminates the need for a trip to the store altogether.

In addition to saving time, grocery delivery can also help customers stay organized and efficient in their meal planning. By shopping online, customers can easily keep track of their shopping lists, compare prices, and plan meals in advance. This can help to reduce food waste and unnecessary spending on items that are not needed.

Another benefit of grocery delivery is the convenience it offers to customers who may not have easy access to a nearby supermarket. For individuals living in rural or remote areas, or those without reliable transportation, grocery delivery can provide a much-needed service that would otherwise be unavailable to them. This can help to ensure that everyone has access to fresh, healthy food options regardless of their living situation.

Furthermore, grocery delivery can also be a great option for those looking to save money on their grocery bills. Many delivery services offer discounts and promotions that can help customers save on their purchases. Additionally, by shopping online, customers may be less likely to make impulse purchases or be swayed by marketing tactics, resulting in a more streamlined and cost-effective shopping experience.

Despite the numerous advantages of grocery delivery, there are some potential drawbacks to consider. Some customers may be concerned about the freshness and quality of their items when choosing delivery over in-store shopping. Additionally, there may be limitations on product availability or substitutions that could result in a less-than-perfect shopping experience.

In conclusion, grocery delivery can be a highly useful and convenient option for many individuals and families. From saving time and staying organized to providing access to fresh food for those in need, there are numerous benefits to be gained from utilizing grocery delivery services. While there may be some drawbacks to consider, such as concerns about product quality or availability, these can often be mitigated by choosing a reputable and reliable service provider. Ultimately, grocery delivery has the potential to revolutionize the way we shop for our daily necessities and improve the overall convenience and efficiency of our lives.


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