Landing Page Builders Statistics


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Landing Page Builders Statistics 2023: Facts about Landing Page Builders outlines the context of what’s happening in the tech world.

LLCBuddy editorial team did hours of research, collected all important statistics on Landing Page Builders, and shared those on this page. Our editorial team proofread these to make the data as accurate as possible. We believe you don’t need to check any other resources on the web for the same. You should get everything here only 🙂

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Top Landing Page Builders Statistics 2023

☰ Use “CTRL+F” to quickly find statistics. There are total 48 Landing Page Builders Statistics on this page 🙂

Landing Page Builders “Latest” Statistics

  • According to HubSpot, landing pages have the lowest registration form popularity but has the greatest conversion rate at 23%.[1]
  • 48% of the best landing sites appeared in Google Maps and organic search result listings, according to HubSpot.[1]
  • In 2020, 49% of marketers said that acquiring more customers would be their top focus. Generating leads was another top priority for marketers.[1]
  • Businesses that use landing page optimization tools get an average 30% increase in conversions.[1]
  • 80% of video marketers claim that video has directly helped sales, and appropriate integrated video content has been shown to enhance conversions by 86%.[1]
  • According to 46% of marketers, the design of your form will determine whether or not people opt to click on your landing pages.[2]
  • 65% of the top-converting landing pages in the Nifty Marketing study used their business name in their title tag to reassure audiences they were dealing with the right company.[2]
  • A two-step landing page form may be up to 30% more successful than the conventional one step version, according to Outback Team Building and Databox.[2]
  • Email seems to be the source of around 13% of the traffic to landing pages, followed by direct advertising (11.8%), social media (11.4%), and organic traffic (11.2%), according to Unbounce.[2]
  • The primary goal for 49% of marketers right now is to improve their customer acquisition approach.[2]
  • Click-through landing pages perform best for most industries, however around 62.6% of landing pages use forms.[2]
  • According to HubSpot, when companies expand the number of their landing pages from 10 to 15, they observe a 55% boost in leads.[2]
  • Omnisend’s research went on to find that conversion rates dropped from 10.15% to around 5-6% when forms asked for birth dates and genders.[2]
  • WordStream finds that on average, landing pages across all industries can achieve an average conversion rate of almost 10%.[2]
  • But despite being the least popular registration form choice, landing pages might nevertheless achieve a conversion rate of up to 23%.[2]
  • Nifty Marketing’s review of high-converting landing pages discovered that 86% were mobile friendly.[2]
  • According to Omnisend, only around 5.1% of all available registration forms are landing sites.[2]
  • Popups were the most common registration method, according to Omnisend’s data, although they typically only had a 3% conversion rate.[2]
  • According to HubSpot, just around 17% of businesses implement A/B testing for this aspect of their marketing plan.[2]
  • According to the Unbounce analysis, landing pages for the business sector with fewer than 100 words converted up to 50% better than pages with more than 500 words.[2]
  • Conversion rates on landing pages fell to 11.90% when there were 2-4 links, while they were 10.50% on sites with more than 5 links.[2]
  • 82.2% of the landing pages examined, according to Unbounce, includes at least one picture that required compression, despite the fact that there are several factors that might make sites load slowly.[2]
  • According to research by Wordstream, the average conversion rate for landing pages across all sectors is over 10%.[2]
  • According to HubSpot, leads can be increased by as much as 55% by having 10-12 landing pages.[3]
  • A landing page’s conversion rate is typically about 26%, according to Databox.[3]
  • According to Nifty Marketing Data, 66% of businesses include their company name in the title tag.[4]
  • Only 50% of landing pages are optimized for mobile.[4]
  • POSist, a leading SaaS company, tested including social proof to its landing page and increased conversions by 5%.[4]
  • Highrise conducted an A/B test, and the results showed that their longer landing page increased conversions by 37.5%.[4]
  • 90% of customers prefer video content, clever marketers are increasingly including video into their landing pages.[4]
  • The majority of landing pages have a conversion rate of 10% or less, which for certain organizations is more than enough to make employing landing pages a viable approach despite the average conversion rate for landing pages being 26% overall.[5]
  • According to the study of Nifty, 36% of the top converting landing pages included testimonials from customers or clients.[5]
  • According to a research by Unbounce, sites with one obvious call to action or link converted 13.5% of visitors, whereas pages with 2-4 links or CTS’s only converted 11.9%.[5]
  • Companies who engage in CRO marketing experience a significant rise in their ROI, according to a survey examining roughly 3,000 CRO tool users.[6]
  • According to landing page data for 2022, registration forms that request personal information, such as name, gender, or date of birth, have the lowest conversion rates, at about 5-6%.[6]
  • According to landing page data, conversion rates might range from 3% to 11.45% depending on the industry.[6]
  • According to research by Finances Online, firms with at least 15 successful landing pages get 55% more leads than those with fewer than 10 such sites.[6]
  • According to landing page metrics in 2022, the most effective landing pages convert 5.31% or more of visitors.[6]
  • 77% of the top landing sites, according to a Nifty Marketing survey, were home pages.[7]
  • 67% of all marketers successfully increase their landing pages’ conversion rate to above 10%.[8]
  • Around 82.2% of landing pages, according to Unbounce, featured pictures that needed to be compressed.[8]
  • Conversion rates for Google Ads, according to Wordstreams data, typically range from 3% to 11.45%.[8]
  • Conversion rates may be increased by around 30% using clever traffic analytics and optimization technologies.[9]
  • Using press badges above the fold on landing pages, 10% or more additional conversions are generated.[10]
  • Landing pages are pixel perfect on mobile as mobile traffic makes up 54.8% of all website traffic.[10]
  • According to Google’s study, the likelihood of a bounce rose by 32% and 90%, respectively, as page load times climbed from one to three and five seconds, respectively.[11]
  • Mobile devices accounted for 58% of site visits and 42.3% of all online time in a 2018 analysis of U.S web traffic.[11]
  • The number of visitors that browsed beyond the landing page increased by 70%, and the time spent on each page on average more than doubled.[11]

Also Read

How Useful is Landing Page Builders

One of the main benefits of using a landing page builder is the ability to quickly create professional-looking landing pages that are tailored to a specific goal or campaign. For businesses looking to generate leads, promote a new product, or drive traffic to a specific page, a well-designed landing page can make all the difference. Landing page builders offer a range of customizable templates and drag-and-drop features, making it easy to create a visually appealing page that engages visitors and encourages them to take action.

Another advantage of using a landing page builder is the ability to track and analyze the performance of your pages. Many landing page builders come with built-in analytics tools that allow users to monitor metrics such as conversion rates, click-through rates, and bounce rates. This data can provide valuable insights into the effectiveness of your landing pages and help you make informed decisions about the content and design of future pages.

Additionally, landing page builders often integrate seamlessly with other marketing tools, such as email marketing platforms and CRM systems. This integration allows businesses to create cohesive marketing campaigns that target specific audiences and track the entire customer journey from initial contact to conversion. By streamlining the marketing process and centralizing data, landing page builders can help businesses improve their overall marketing strategies and increase their return on investment.

However, while landing page builders offer many benefits, there are some limitations to consider. One common criticism of landing page builders is that they can be restrictive in terms of customization and functionality. While most landing page builders offer a range of templates and design options, users may find themselves limited by the platform’s capabilities when trying to create a truly unique or complex landing page. Additionally, some landing page builders may not offer the same level of SEO optimization as custom-built pages, which could impact search engine rankings and organic traffic.

Furthermore, landing page builders are not a one-size-fits-all solution. Businesses with more advanced design or development needs may find that a custom-built landing page is the best option. Additionally, businesses that require highly specialized features, such as integrations with proprietary software or complex data tracking, may find that a landing page builder does not meet their specific requirements.

In conclusion, landing page builders can be a valuable tool for businesses looking to create effective, visually appealing landing pages that drive conversions and engage customers. However, it’s important to consider the limitations of these platforms and weigh them against your specific business needs and goals. By carefully evaluating the features and capabilities of different landing page builders, you can make an informed decision about whether these tools are the right choice for your marketing strategy.

Reference


  1. hubspot – https://blog.hubspot.com/marketing/landing-page-stats
  2. findstack – https://findstack.com/landing-page-statistics/
  3. imarena – https://imarena.net/landing-page-examples-page-builder-design/
  4. klientboost – https://klientboost.com/landing-pages/landing-page-statistics/
  5. startupbonsai – https://startupbonsai.com/landing-page-statistics/
  6. techjury – https://techjury.net/blog/landing-page-statistics/
  7. woorise – https://woorise.com/best-landing-page-builders
  8. emailvendorselection – https://www.emailvendorselection.com/landing-page-statistics/
  9. enterpriseappstoday – https://www.enterpriseappstoday.com/stats/landing-page-statistics.html
  10. growthmarketingpro – https://www.growthmarketingpro.com/landing-page-statistics/
  11. websitebuilderexpert – https://www.websitebuilderexpert.com/building-websites/website-load-time-statistics/

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