Mobile E-Commerce Statistics 2024 – Everything You Need to Know

Mobile E-Commerce Statistics 2023: Facts about Mobile E-Commerce outlines the context of what’s happening in the tech world.

LLCBuddy editorial team did hours of research, collected all important statistics on Mobile E-Commerce, and shared those on this page. Our editorial team proofread these to make the data as accurate as possible. We believe you don’t need to check any other resources on the web for the same. You should get everything here only 🙂

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On this page, you’ll learn about the following:

Top Mobile E-Commerce Statistics 2023
- Mobile E-Commerce “Latest” Statistics

Top Mobile E-Commerce Statistics 2023

☰ Use “CTRL+F” to quickly find statistics. There are total 175 Mobile E-Commerce Statistics on this page 🙂

Mobile E-Commerce “Latest” Statistics

Even while they are exploring for things in store, 83% of consumers utilize shopping applications on their cellphones.^[1]
By the end of 2021, mobile sales are anticipated to reach 3.56 trillion.^[1]
Statistics on mobile commerce show that 67% of all customers have downloaded merchant apps, some of which were done in order to use a discount coupon.^[1]
According to 2019 China m-commerce data, the country’s mobile retail business is worth an estimated $873.3 billion.^[1]
Up to 71% of consumers are likely to make a purchase based on recommendations from social media.^[1]
The m-commerce industry in japan is expected to develop at a CAGR of around 13.6%.^[1]
All areas are likely to see growth, although Asia Pacific continues to be the region where utilizing a mobile device for online shopping is most common, with almost 50% of all mobile transactions taking place there.^[1]
Around 30% of U.S. smartphone users paid for their transactions using a mobile device in 2020, or around 69% of customers.^[1]
In 2022, there will be 6.64 billion smartphone owners worldwide, and 72.9% of all e-commerce is presently conducted on mobile devices.^[1]
By 2025, it is anticipated that the worldwide market for mobile coupons would increase by 56.5%.^[1]
It is not shocking that mobile devices account for 60% of all e-commerce in the nation, with the majority of businesses having an app.^[1]
It is not surprising that if the current trend holds, mobile payments are expected to increase by 29.5% by 2027.^[1]
According to m-commerce data for Malaysia, mobile commerce is increasing at a cagr of 19.7%, outpacing the growth of e-commerce.^[1]
The dismal e-commerce and m-commerce statistics are attributed to the country’s aging population, with mobile commerce making up just under 25% of it.^[1]
51.4% of website traffic originated from smartphone users.^[1]
For the last several years, mobile e-commerce has grown quickly, and according to m-commerce data, these sales now make up about 73% of all e-commerce.^[1]
When utilizing a tablet, just 18% of them said that internet shopping is their favorite pastime.^[1]
Tablets are used for online shopping 6% of the time, and PCs are used 42% of the time.^[1]
79% of smartphone users completed an online transaction using their portable devices during the previous six months.^[1]
Over 50% of shops have a mobile app, and over 30% of purchase choices nowadays are influenced by research conducted via mobile applications.^[1]
In Malaysia, 52% of customers select smartphones as their device of choice for online transactions.^[1]
54% of social media users use social media to look out for new goods or services they are interested in.^[1]
By 2023, the numbers are projected to increase and reach 801 million, or 33.6% of all smartphone users in the U.S..^[1]
In the next year, 42% of smartphone users anticipate doing more shopping on their portable devices.^[2]
A mobile-friendly website increases the likelihood that a consumer will make an online purchase by 67%.^[2]
53% of smartphone users make purchases using business-specific apps.^[2]
There is a 61% greater probability that a consumer would leave and visit another website if a website is not responsive to mobile devices.^[2]
If the loading time exceeds five seconds, the likelihood of a bounce rises by 90%, and from one second to six seconds, it rises by 10.6%.^[2]
74% of U.S. customers believe they would still purchase online rather than in brick-and-mortar establishments.^[3]
77% of customers are more likely to purchase from a company with a social media presence.^[3]
Purchases conducted via mobile devices will represent more than 10% of total retail sales by 2025.^[3]
89% of company owners believe that merchants that don’t use social media effectively would fall behind in the changing consumer environment.^[3]
Inside Intelligence projects that by 2025, m-commerce sales in the U.S. would account for 44.2% of all retail e-commerce, more than tripling to reach 728.28 billion.^[3]
There will be over 9.1 million online merchants worldwide by 2022, with 2.5 million in the U.S. alone.^[3]
Consumers agree as well that with 62% saying that your brand won’t be able to remain relevant without social media.^[3]
78% of retail companies intended to boost their e-commerce spending in 2021.^[3]
Millennials between the ages of 24 and 35 made up the biggest segment of us internet consumers as of February 2021, accounting for more than 20% of e-commerce sales.^[3]
With a 30% rise, auto and parts were in the lead, followed by food and drink at 21% and clothes and accessories at a little over 15%.^[3]
The greatest e-commerce conversion rates now are for goods relating to arts and crafts, which are 4.91%.^[3]
With e-commerce conversion rates across sectors at only 1.78%, relatively little of this traffic actually converts to consumers who make purchases.^[3]
54% of customers stated they had recently found new small e-commerce firms using social media.^[3]
In a Statista study of U.S. e-commerce, 53% of respondents reported purchasing apparel in the previous year.^[3]
86% of small firms want to raise their social budget in 2022, with 33% expecting an increase of more than 100% and 53% expecting an increase of between 50% and 100%.^[3]
Revenues of social commerce will reach 45.74 billion by the end of 2022, an increase of 24.9% over the previous year.^[3]
Social media is the source of product and brand discovery across all age groups; 78% of Gen Z’s finds come through social media, which they use 55% of the time.^[3]
Insider Intelligence predicted that year-over-year growth in e-commerce sales would be 12.8%, but they climbed by 25.7% in 2020 and are expected to reach 7.4 trillion by 2025, which is more than double the size of the e-commerce industry in 2019.^[3]
Online shopping accounts for about 70% of purchases in the entertainment industry, with electronics and computers coming in second at 53%.^[3]
Consumers are more likely to purchase from brands with social media presence than those without, and 78% will select a company over a rival after a great social media experience.^[3]
E-commerce businesses are specifically spending money on expanding fulfillment options (51%), enhancing the online customer experience (48%), and diversifying the supply chain (38%).^[3]
The U.S. market is largely on pace to reach that goal as well, with e-commerce sales expected to increase from 11% in 2019 to 23.6% of all retail sales that year.^[3]
35 to 44-year-olds, who made up 17.2% of U.S. digital purchases, were the second largest online purchasing demographic.^[3]
70% of consumers now claim to do their online shopping in spur-of-the-moment or unexpected quick trips, with mobile devices and apps being their preferred method of choice.^[3]
While internet research is something that 63% of consumers claim they undertake before making significant purchases, impulsive buying is undoubtedly a component of the e-commerce industry.^[3]
90% of mobile consumers believe that the mobile shopping experience might still be improved.^[4]
Google claims that a simple 2-second delay in loading time might result in a 32% rise in the bounce rate.^[4]
The mobile coupon market expanded at a CAGR of 73.14% from 2016 to 2020.^[4]
Smartphones from a joint analysis by Google and the Boston consulting group show that mobile currently accounts for more than 40% of sales and that this is increasing.^[4]
When there were just 9.8 billion transactions in total in 2015, roughly 12.5% of smartphone users in the U.S. were already adopting proximity mobile payment options.^[4]
In January 2020, mobile traffic made up 52% of all web traffic, while desktop traffic made up 45.3%.^[4]
The market will be valued at more than 570 billion by 2025 with a CAGR of 63.3% between 2018 and 2025.^[4]
79% of smartphone users completed an online transaction during the course of the previous six months.^[5]
Generation Z accounts for 45% of UK customers who use digital or mobile wallets to pay for their purchases.^[5]
A global average of 55.4% of customers made an online transaction using a mobile device in Q3 2020.^[5]
Social media is consulted by 25% of U.S. consumers before making a present purchase for friends and family.^[6]
32% of customers who looked at product details on their mobile devices while in a physical store changed their thoughts about buying something.^[6]
Small to medium-sized companies claim that providing free delivery boosts their profitability by 46.5%.^[6]
Amazon is one of your largest rivals since 59% of millennials first go to the massive online retailer when purchasing online.^[6]
60% of customers claim to have bought anything as a consequence of receiving an email marketing communication.^[6]
Within the next five years, 69% of B2B companies anticipate discontinuing producing catalogues.^[6]
73% of users will go from a mobile website that is badly designed to one that facilitates purchases.^[6]
75% of Instagram users have acted after seeing an Instagram advertisement, such as visiting a website.^[6]
About 50% of consumers said they would use conversational marketing to buy anything from a chatbot on a website.^[6]
E-commerce sites may be losing a total of $3 billion annually at an average desertion rate of about 70%.^[6]
When unhappy with a product or business, 55% of internet customers notify their friends and relatives.^[6]
In the world, 53% of transactions are made using credit cards, 43% are made using digital payment methods, and 38% are made using debit cards.^[6]
Insider intelligence estimates that in 2019, the value of worldwide consumer retail expenditure made possible by chatbots was 28 billion, but by 2024, that figure is anticipated to rise to 142 billion.^[7]
According to retail touchpoints, the average conversion rate for desktop devices is 39%, more than twice as high as the average rate for smartphones, which is just 18%.^[7]
By 2020, U.S. individuals will spend an average of more than 4 hours per day using mobile internet, with apps accounting for 88% of that time rather than mobile browsers.^[7]
Statista predicts that by 2025, m-commerce sales will account for over 10% of total U.S. retail sales, an increase of 7% percentage points from 2018.^[7]
It should come as no surprise that social commerce is on the increase given that mobile platforms account for 80% of all time spent on social media and 91% of all social media users’ interactions with social channels.^[7]
Tablets had a conversion rate of 3.8% while other devices with smaller displays, such as smart watches, had a rate of just 0.1%, the difference is probably due to screen size rather than mobility.^[7]
According to Statista, smartphones produced the same amount of e-commerce income as desktop devices in 2019 (46%).^[7]
While downloads have only climbed by 11% between 2017 and 2021, sessions on e-commerce apps have increased by 92%.^[8]
Amazon continues to outperform these competitors in terms of revenue and use, holding 15.3% of all U.S. e-commerce in 2021.^[8]
In the U.S., mobile e-commerce accounted for around 53% of all e-commerce and 7.3% of all retail sales.^[8]
In 2021, the United States provided around 10% of the total worldwide income from mobile e-commerce.^[8]
In the UK, mobile e-commerce’s share of all retail sales decreased significantly in 2021, from 16.5% to 15.6%.^[8]
In China, 64% of consumers prefer mobile payments over conventional forms of payment.^[9]
Smartphones produce 70% of all e-commerce income.^[9]
Over 50% of respondents would purchase goods from a chatbot on a website.^[9]
32% of customers changed their minds about purchasing a product at an offline store after seeing the product details on their cellphones.^[9]
Since 53% of consumers prefer to pay using their credit cards, make sure your website offers this option in addition to others like PayPal, Apple pay, etc.^[9]
When loading speeds for m-commerce websites increase from 1 to 3 seconds, bounce rates rise by 32%.^[9]
With 66% of all online sales, China is the biggest and most powerful e-commerce market in the world.^[9]
Customers that have a negative experience with your mobile store are 62% less likely to make another purchase from you.^[9]
60% of respondents claimed to have made a purchase as a consequence of receiving a promotional email.^[9]
More than 45% of SMEs assert that providing free delivery to consumers increases sales and profitability.^[9]
Most online buyers—nearly 65% —prefer to purchase items with material written in their language.^[9]
A smoother shopping experience is preferred by more than 70% of online shoppers over sites that aren’t as well optimized.^[9]
Revenue from segmented email marketing increases by 760%.^[9]
Only 2.9% of visitors to e-commerce websites actually make a purchase, which is a rather low conversion rate.^[9]
By 2040, it is anticipated that e-commerce will account for 95% of all retail sales worldwide due to its exponential development.^[9]
Currently, there are more than 24 million e-commerce websites worldwide. When you purchase online most Millennials (almost 60%).^[9]
55% of internet customers inform their friends and family about a product or business when they are dissatisfied with it.^[9]
Mobile accounts for 61% of online retail traffic mobile business is becoming the rule rather than the exception.^[10]
PayPal and other digital and mobile wallets nearly 45% of all e-commerce transactions took place with Apple pay and Google Pay in the world in 2020.^[10]
After examining clients’ campaigns, we discovered that popups convert 5.8% better on mobile than on desktop.^[10]
68% of shoppers who are looking for particular products resort to Google for information.^[10]
According to the most recent statistics from Baynard Institute, the average industry-wide cart abandonment rate is 69.89%.^[10]
At the end of 2021, the e-commerce behemoth represents 50% of all U.S. retail sales.^[10]
3D product images boost conversions by 250% it’s challenging to reproduce the brick-and-mortar buying experience online.^[10]
Digital and mobile wallets account for 45% of all online payments.^[10]
Amazon is anticipated to account for 50% of all retail sales.^[10]
Statistics for e-commerce prior to optimizing your website for a better buying experience, 68% of online shoppers search for a product on Google.^[10]
Nearly 5% of visitors who see e-commerce popups for email address collection become subscribers, followed by 3.2% for the service sector and 2.6% for SaaS popups.^[10]
43% of online consumers ranked stock availability of requested products and quick and dependable delivery as the two most crucial factors.^[10]
71% of customers prefer to make their initial purchases in a physical shop, whereas 75% of repeat purchases are made online.^[10]
19.5% of all purchases are anticipated to be made online, and 21.8% in 2024.^[10]
Even more by significantly undercutting established payment methods like credit cards, bank transfers, and cash on delivery, digital wallets are anticipated to expand their market share in 2024 and reach up to 51.7%.^[10]
77% of buyers who browse around windows online businesses do it for enjoyment and make hasty purchases in the end.^[11]
71% of customers who purchase items in stores and do internet research using smartphones think that their gadget is extremely essential to their shop knowledge.^[11]
88% of customers who seek out local businesses do it while using a mobile device or visiting them within a day.^[11]
The mobile coupon market would expand at a CAGR of 73.14% from 2016 to 2020.^[11]
The worldwide mobile traffic share will generate 53.29% in 2019, which is 10% higher than in 2018.^[11]
By the end of 2021, m-commerce revenues are anticipated to exceed $3.56 trillion.^[11]
For 48% of users that launch a search engine on their smartphone, mobile is the most crucial search platform.^[11]
Approximately 77% of American customers regularly utilize mobile devices when shopping, mainly to compare costs.^[11]
54% of customers anticipate brick-and-mortar retailers to have a shopping app.^[11]
65% of clicks on Google’s sponsored search results from mobile devices were made just five years ago.^[11]
76% of customers said they purchase mobile devices because it saves them time.^[12]
67% of customers said that mobile purchasing is hindered by the pages and links being too tiny.^[12]
According to Statista, mobile will account for roughly 72.9% of all e-commerce transactions in 2021, up from 52.4% in 2016.^[12]
42% of respondents say security concerns are a barrier to mobile purchasing.^[12]
Retail m-commerce sales in the U.S. could more than quadruple to $728.28 billion by 2025 and represent 44.2% of retail e-commerce sales.^[13]
Insider intelligence projects that in 2024, m-commerce will account for $620.97 billion dollars, or 42.9% of all e-commerce.^[13]
Although a little slower than the average year-to-year growth rate of 29.8% between 2016 and 2021, mobile commerce growth during the last year has been excellent.^[14]
Mobile commerce sales will increase from 2.91 trillion in 2021 to 3.56 trillion in 2021.^[14]
With a massive 39.1% growth from its market share of 52.4% in 2016 to its current market share of 72.9%, mobile e-commerce sales now account for a larger percentage of overall e-commerce sales.^[14]
80% of customers used a mobile device within a physical store to research products, compare pricing, or discover other stores.^[15]
A terrible mobile experience will cause 40% of consumers to switch to a rival, but a frightening 84% of customers have had trouble completing a mobile purchase.^[15]
By 2023, online retail sales will exceed $6.51 trillion, with e-commerce websites accounting for 22.3% of all retail sales.^[16]
The United Kingdom, which accounts for 4.8% of retail e-commerce sales, is the third largest e-commerce market after China and the U.S.^[16]
According to Finastra, mobile banking applications with chatbot integration will mostly be used for client communications led by chatbots in 2023, accounting for 79% of successful interactions.^[17]
Search engines penalize websites that don’t provide flawless mobile purchasing experiences since 61% of Google search results are now obtained from a mobile device.^[17]
90% of consumers report having a negative experience when contacting support on mobile devices, despite the evident need for mobile.^[17]
57% of consumers won’t suggest a company whose mobile website is badly designed.^[17]
About 30% of customers conducted mobile wallet transactions for the first time during the first two months of the epidemic, when businesses were forced to shut down and individuals were forced to turn to the internet.^[17]
32% rise in mobile users helped to drive a 13% increase in mobile revenue.^[17]
27% of individuals have made a purchase via their mobile device while in a physical shop, and 50% of people use their mobile device to research products.^[17]
Mobile consumers are more likely to click the “leave” button when they have to resubmit certain information, such as credit card numbers (30%) and shipping information (25%).^[17]
Mobile traffic, including tablet traffic, accounted for 62% of traffic in Q4 and 58% of our orders.^[17]
Since the epidemic began, interest has increased by 30% as a result of businesses like Tokyobikeoffering this service to mobile customers.^[17]
42% of companies want to use tools like quizzes to provide their consumers with customised product suggestions.^[17]
49% of businesses want to boost their spending on social commerce in 2022.^[17]
Including a lower conversion rate of 1.15% compared to 1.33% on desktop.^[17]
While 76% of brand loyal fans want updates customised for them by SMS, just 41% of consumers don’t mind having their purchase history utilized for personalized SMS offers.^[18]
71% of smartphone users who purchase in-store think their device has been more crucial to their in-store experience.^[18]
79% of smartphone users completed an online transaction during the previous six months.^[18]
46.8% of smartphone users will be using proximity mobile payments by the end of 2022.^[18]
Up to 87% of consumers do online product searches before making a purchase, marketers currently anticipate that m-commerce will be the primary channel for online purchasing.^[18]
The market for mobile wallets is anticipated to grow at a compound annual growth rate of 28.2% over the course of six years, from 2021 to 2027.^[18]
51% of Americans utilized contactless payments during the epidemic, compared to 80% of U.S. customers in 2016 who had never used one.^[18]
The usage of mobile payments is expected to continue expanding unabatedly by 26.93% between 2020 and 2025 as more mobile payment programs, such as PayPal, Apple Pay, Amazon Pay, and others, are utilized to take payments.^[18]
By 2022, there will be 6.6 billion smartphone users worldwide, a 4.9% increase from the previous year.^[18]
That assertion was supported by research survey participants, who said that the largest obstacle to mobile buying is page components that are too tiny to click on (67% of them).^[19]
Mobile wallets have already replaced conventional payment methods for almost 66% of Americans.^[19]
A bigger screen on a mobile device increases a user’s likelihood of making a purchase by 31%.^[19]
The amount of time we spend using shopping applications has consistently increased by 18% every year.^[19]
By 2025, it is predicted that this number would increase by nearly twice as much, or to 710 billion.^[19]
61% of Amazon’s customers say that it offers a more convenient checkout experience than its rivals, the company’s success is hardly a surprise.^[19]
Around 24% of the top million most visited websites globally are mobile.^[19]
The market for mobile e-commerce is anticipated to account for 41.6% of all e-commerce sales by the end of 2022 and 44% by 2025, gradually balancing the ratio between mobile and e-commerce.^[19]
36% identified the primary barrier to mobile purchasing as interruptions from other mobile applications.^[19]
The other two benefits include a 65% simpler time finding the needed goods and a 57% increase in product details and information.^[19]
51% of mobile users preferred to purchase on a PC since it was more convenient.^[19]

How Useful is Mobile E Commerce

One of the key advantages of mobile e-commerce is its accessibility. With the widespread use of smartphones and tablets, people can access online stores and conduct transactions with ease. This accessibility has opened up new opportunities for businesses to reach customers who may not have access to traditional brick-and-mortar stores. In addition, the ability to shop online at any time of day or night means that busy consumers can make purchases whenever it is convenient for them.

Mobile e-commerce also offers a level of convenience that is unmatched by traditional shopping methods. Gone are the days of having to drive to a store, find parking, and wait in long lines to make a purchase. With mobile e-commerce, customers can shop from the comfort of their own homes or even while on the go. This convenience has led to a surge in online shopping, with more and more consumers opting to make purchases from their mobile devices.

Furthermore, mobile e-commerce platforms offer a personalized shopping experience. Through the use of data analytics and algorithms, online retailers can tailor product recommendations and promotions to each individual customer. This level of personalization enhances the shopping experience and makes it more likely that customers will make a purchase. In addition, mobile e-commerce platforms are constantly evolving and introducing new features to enhance the user experience, such as one-click purchasing and voice search capabilities.

For businesses, mobile e-commerce provides a cost-effective way to reach customers and increase sales. By having an online store that is optimized for mobile devices, businesses can reduce overhead costs associated with maintaining a physical store and attract a wider range of customers. Additionally, the data collected through mobile e-commerce transactions can provide valuable insights into customer behavior and preferences, allowing businesses to tailor their marketing strategies and product offerings to better meet customer needs.

Despite all of these benefits, there are some challenges associated with mobile e-commerce. Security concerns, such as data breaches and fraudulent transactions, can be a significant issue for both consumers and businesses. In addition, the sheer volume of online stores and products can make it overwhelming for consumers to navigate and find what they are looking for. However, these challenges can be mitigated through the use of secure payment gateways, user-friendly interfaces, and effective marketing strategies.

In conclusion, mobile e-commerce has become an indispensable tool for consumers and businesses alike. Its accessibility, convenience, personalization, and cost-effectiveness make it a valuable platform for shopping and conducting business in today’s digital age. With the continued evolution of mobile e-commerce platforms and technologies, the future of online shopping looks bright.

Reference

99firms – https://99firms.com/blog/mcommerce-statistics/
buildfire – https://buildfire.com/mobile-ecommerce-statistics-data/
fitsmallbusiness – https://fitsmallbusiness.com/ecommerce-statistics/
techjury – https://techjury.net/blog/mcommerce-statistics/
thecircularboard – https://thecircularboard.com/mobile-commerce-statistics/
wpforms – https://wpforms.com/ecommerce-statistics/
bigcommerce – https://www.bigcommerce.co.uk/articles/ecommerce/mobile-commerce/
businessofapps – https://www.businessofapps.com/data/ecommerce-app-market/
demandsage – https://www.demandsage.com/ecommerce-statistics/
drip – https://www.drip.com/blog/e-commerce-statistics
emizentech – https://www.emizentech.com/blog/m-commerce-statistics-mobile-shopping-trends.html
forbes – https://www.forbes.com/sites/forbestechcouncil/2021/06/25/behind-the-growth-of-mobile-commerce/
insiderintelligence – https://www.insiderintelligence.com/insights/mobile-commerce-shopping-trends-stats/
oberlo – https://www.oberlo.com/statistics/mobile-commerce-sales
outerboxdesign – https://www.outerboxdesign.com/web-design-articles/mobile-ecommerce-statistics
shopify – https://www.shopify.com/enterprise/global-ecommerce-statistics
shopify – https://www.shopify.com/enterprise/mobile-commerce-future-trends
simicart – https://www.simicart.com/blog/m-commerce-statistics/
tidio – https://www.tidio.com/blog/mobile-commerce-statistics/

Top Mobile E-Commerce Statistics 2023

Mobile E-Commerce “Latest” Statistics

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How Useful is Mobile E Commerce

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