Mobile Event Apps Statistics 2025

In today’s rapidly evolving digital landscape, mobile event apps have carved out an indispensable niche, revolutionizing how businesses and organizations connect, engage, and interact with their audiences. As we venture into 2025, understanding the latest statistics on mobile event apps is more crucial than ever. These figures not only offer a snapshot of current market dynamics but also shed light on emerging trends, user behaviors, and technological advancements that are shaping the future of event management.

Key stakeholders—including event organizers, marketers, tech developers, and business strategists—stand to gain immensely from these insights. For event organizers, these statistics can highlight user preferences and pain points, allowing them to tailor their applications for better engagement and satisfaction. Marketers can leverage this data to craft more targeted campaigns, enhancing reach and impact. Meanwhile, tech developers can identify innovation opportunities, pushing the boundaries of what mobile event apps can achieve. Collectively, this information can drive the entire industry towards more efficient and effective practices.

By grounding their strategies in solid data, businesses and organizations can make informed decisions that align with current trends and future projections. This data-driven approach not only fosters a competitive edge but also ensures that stakeholders are well-prepared to navigate the dynamic terrain of the mobile event app industry in 2025 and beyond.

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Top Mobile Event Apps Statistics 2025

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Market Size And Growth

• The global event management market is expected to reach USD 1.76 trillion by 2029, growing at a CAGR of 11.06% from 2023 to 2029. ^[?]
• In 2023, the market size was USD 936.14 billion. ^[1]
• The corporate event type segment held the most significant market share in 2023. ^[1]
• The businesses & corporations segment is expected to cross USD 1 trillion by 2029. ^[1]
• Europe holds the most significant market share, valued at over USD 309 billion in 2023. ^[1]

Geographic Analysis

• Major regions analyzed include North America, Europe, APAC, Latin America, and the Middle East & Africa. ^[1]
• North America’s event management market incremental growth from 2023 to 2029 is measured in millions of USD. ^[1]
• The UK event management market for 2023-2029 is also assessed in billions of USD. ^[1]
• The Middle East & Africa event management market is projected to grow significantly from 2023 to 2029. ^[1]

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Key Players

• Major market participants include American Meetings, Capita, Creative Group, Freeman, GES, Informa, 360 Destination Group, and Vista Events. ^[1]

Trends And Insights

• The event management market is witnessing a growing emphasis on sustainability and social responsibility as a prominent trend in 2023. ^[1]
• There is a notable interest in entrepreneurship and business seminars influencing the market. ^[1]
• The shift towards hybrid events that combine physical and virtual elements is gaining momentum. ^[1]
• Virtual event attendance is expected to grow by 30% annually through 2025. ^[9]

Market Segmentation

• Segments include Event Type, Client Type, Event Size, and Geography. ^[1]
• Event management by businesses & corporations is expected to see significant growth in billions of USD from 2023 to 2029. ^[1]
• The small & medium-scale event management market is also projected in billions of USD for 2023-2029. ^[1]
• The market for non-profit organizations in event management is analyzed from 2023 to 2029. ^[1]

Technology Impact

• Nearly 90% of event planners intend to use a mobile application at their event. ^[3]
• The adoption of event technology has increased by 35% when an event app and attendee portal are integrated. ^[7]
• 89% of businesses using event technology save approximately 200 hours per year. ^[2]
• 90% of event marketers believe technology can positively impact their event success. ^[2]

Virtual Events

• A 300% increase in the number of virtual events hosted in 2020 compared to 2019. ^[9]
• 89% of event organizers plan to use virtual events even after the pandemic ends. ^[9]
• Virtual events have a 29% lower cost per lead compared to in-person events. ^[9]
• 76% of event planners use data and analytics to measure the success of their virtual events. ^[9]

Virtual Events Benefits And Challenges

• 52% of organizations that use a virtual event platform plan to invest more in virtual events in the future. ^[9]
• The biggest challenge to virtual events is audience engagement, cited by 49% of event marketers. ^[2]
• 70% of event organizers say that good microphones are critical to a successful event. ^[2]
• The average no-show rate for free virtual events is as high as 35%. ^[9]

Social Media And Marketing

• 89% of event planners use social media to engage people before the event. ^[2]
• Facebook is used by 52% of event planners to market events. ^[2]
• Email is considered the single most effective way to drive registrations by 76% of marketers. ^[2]

Hybrid Events

• 97% of event planners predicted there would be more hybrid events in 2021. ^[8]
• Hybrid events are expected to become more common, with nearly 30% of trade shows in 2021 being hybrid. ^[9]
• 45% of B2B marketers in Canada and the U.S. say that live streaming will be an integral part of their events in 2022. ^[9]

Post-pandemic Trends

• The shift to holding events outdoors will continue to remain popular in 2022 as people feel safer in large groups outside. ^[4]
• Event spending is projected to increase by 83% in 2025 and beyond. ^[10]

Event App Utilization

• The market for event mobile apps is expected to grow at a CAGR of 14% from 2022 to 2028. ^[6]
• The mobile event app market size was USD 323.45 million in 2021 and is expected to reach USD 1,257.23 million by 2031. ^[11]
• 78% of businesses using mobile event apps report a positive contribution to ROI. ^[13]
• 83% of event organizers use a mobile event app to track interactions and collect analytics. ^[17]

Sustainability And Inclusivity

• Sustainability remains a top priority for event planners, managers, and attendees in 2025. ^[12]
• Initiatives for diversity, equity, and inclusion (DE&I) will be imperative for successful events in 2025. ^[12]

Financial Insights

• The average cost per attendee for larger virtual events is between $1,000 and $1,500. ^[5]
• Virtual events produce a positive ROI for 74% of organizers six months after the event. ^[16]
• 93% of attendees say companies have done well at translating in-person experiences to digital spaces. ^[14]

Event Technology Providers

• 78.7% of event technology providers have been developing event technology for over six years. ^[13]
• 80.3% of event technology platforms allow clients to own and control user data. ^[13]

Event Metrics And Kpis

• Engagement Rate, Session Popularity, and Networking Success Rate are key metrics for measuring event success. ^[15]
• 89% of companies using event technology save around 200 hours per year. ^[13]

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