Sales Ops Planning Software Statistics 2025

In the realm of business, staying ahead of the curve is more critical than ever, especially when it comes to sales operations planning. As we navigate through 2025, the utilization of sales ops planning software has become a pivotal element in understanding and shaping the business landscape. These tools not only streamline processes but also generate valuable data, offering insights that are crucial for maintaining a competitive edge. By comprehensively analyzing this information, businesses can identify trends, optimize performance, and ultimately, drive growth.

Key stakeholders such as sales managers, financial analysts, and executive leaders will find this data indispensable. Sales operations planning software impacts various facets of the industry—from forecasting sales to resource allocation and performance management. For sales managers, this data helps in setting realistic targets and tracking progress efficiently. Financial analysts can use the insights to forecast revenue and manage budgets more effectively. Moreover, executive leaders can devise strategic plans that align more closely with market dynamics and organizational goals.

In this rapidly evolving industry, harnessing the power of precise, data-driven insights is not just beneficial but essential. By integrating these statistics into decision-making processes, businesses can navigate complexities, mitigate risks, and capitalize on opportunities more adeptly. This article will delve into these statistics, presenting a clear picture of how sales ops planning software is set to revolutionize the industry in 2025, empowering stakeholders to steer their strategies with confidence.

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Top Sales Ops Planning Software Statistics 2025

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Digital Operations Maturity

• PwC’s Strategy& interviewed 1,155 manufacturing executives in 26 countries to develop an index that ranks companies by digital operations maturity, from Digital Novices, Digital Followers, Digital Innovators to Digital Champions. ^[?]
• Only 10 percent of the companies surveyed can claim the distinction of being called Digital Champion. ^[1]
• At more than 70% of Digital Champions, the leadership has a clear vision for the digital future and acts as role models for the rest of the organization. ^[1]
• Digital Champions expect to achieve significant gains in cost savings and efficiency from technology implementations, with 16 percent cost savings in the next five years, versus 10 percent for Digital Novices. ^[1]

Technology And Tools

• Industry 4.0 technologies pivotal for Digital Operations include artificial intelligence, 3D printing, the Industrial Internet of Things (IIoT) and sensors, augmented and virtual reality, and robots. ^[1]
• The software adoption process follows 6 phases: awareness, interest, evaluation, trial, activation, and adoption. ^[3]
• More than 90% of buyers search for interactive content in favor of traditional formats, including quizzes, polls, AR ads, and 360-degree videos. ^[4]

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Sales And Saas Metrics

• In SaaS, the median user growth is 4%, while the median activation rate is 17%. ^[3]
• Retaining customers in SaaS is up to 25 times less expensive than acquiring them. ^[3]
• The median user growth rate for new users over a month is about 4%, and 72% for the 90th percentile. ^[3]
• The median activation rate is 17%, and 65% for the 90th percentile. ^[3]
• If you get 100 new signups per month and 25 of them become active, your software adoption rate would be 25%. ^[3]
• Innovators (2.5% of the market) are excited about trying products and testing new technology. ^[3]
• Early adopters (13.5%) are willing to spend resources on a great solution. ^[3]
• The early majority (34%) and late majority (34%) are large segments of potential customers, interested in established products. ^[3]
• Laggards (16%) are resistant to change and are comfortable with their current processes. ^[3]

Customer Experience And Marketing

• 86% of businesses use video as a marketing tool. ^[4]
• 78% of mobile apps are abandoned after only a single use. ^[2]
• In 2021, people spent more than 10 hours watching videos on average per week. ^[4]
• 63% of consumers trust influencers’ opinions of products more than what brands say about themselves. ^[9]
• 80% of Americans say speed, convenience, knowledgeable help, and friendly service are key elements in customer service. ^[5]

Sales Trends And Strategies

• 87% of high-growth companies take the value-based approach to sales. ^[5]
• Companies that invest in training and coaching their employees can expect a 353% ROI. ^[5]
• Artificial intelligence adoption for sales teams is projected at 139% within the next three years. ^[5]
• 49% of buyers make an impulse purchase after receiving a personalized shopping experience. ^[5]
• 60% of customers are comfortable giving their personal information for a more personalized experience. ^[5]

Digital Transformation And Adoption

• 91% of North American companies currently have a CRM solution for their business. ^[5]
• Digital transformation spending worldwide is projected to grow to $2.8 trillion by 2025. ^[24]
• 89% of all companies have already adopted a digital-first business strategy or are planning to do so. ^[24]
• 97% of companies say the COVID-19 pandemic sped up their digital transformation initiatives. ^[16]
• 76% of organizations report that their company is pursuing workflow automation. ^[21]

Sales Operations

• Sales operations grew 38% between 2018 and 2020, almost 5 times faster than the overall sales function. ^[6]
• 76% of sales ops professionals believe that managing sales tech is their most valuable task. ^[11]
• Companies with world-class sales operations teams see a leap of 20% to 30% in sales productivity. ^[12]
• 61% of organizations that use sales automation outperformed their revenue targets. ^[11]
• Nearly 90% of the study’s participants reported that frequent sales ops-driven planning has better positioned their sales team for success. ^[6]

Remote Work And Workforce Management

• 90% of B2B sellers were working remotely, either by video-conferencing or phone, by early 2021. ^[7]
• 51% of employees admitted reluctance to return to the office compared to 2021. ^[7]
• 76% of managers agree that companies need to bring people and technology together with more emphasis on the human side. ^[24]
• 71% of workers and managers want to continue with some remote work post-pandemic. ^[25]
• 55% of employees said they wanted to continue working remotely for at least three days of the week in the future. ^[22]

Sales And Operations Planning (s&op)

• S&OP considers planning horizons of 18 to 36 months, looking at weekly plans in the near term, monthly plans in the midterm, and annual plans beyond a year. ^[15]
• Decisions like expanding warehouse capacity or negotiating contract volumes with suppliers require long-term foresight beyond a 12-month horizon. ^[13]
• 70% of sales professionals now say S&OP is a key part of their job responsibilities. ^[13]

Automation And Ai

• 40% of sales tasks can be performed by AI. ^[5]
• AI-driven chatbots are 55% more effective at upselling. ^[20]
• 83% of sales professionals believe AI helps them meet their goals. ^[29]

Customer Retention And Acquisition

• 60-70% close rate when selling to an existing customer versus a 5-20% close rate for a new customer. ^[19]
• Increasing customer retention by 5% can lead to a 25-95% increase in profit. ^[19]

Data And Analytics

• Companies that make data-backed decisions throughout the sales process are 58% more likely to beat revenue targets. ^[20]
• 65% of sales reps using mobile CRM have a higher chance of meeting their quotas. ^[5]
• 90% of knowledge people get is from practical experience. ^[8]

Sales Performance Metrics

• Only 25% of sales organizations have a forecast accuracy of 75% or greater. ^[26]
• 66% of sales organizations report formal or dynamic forecasting processes. ^[28]

Industry-specific Insights

• The global market for digital transformation in healthcare is projected to grow at a CAGR of over 14% up to 2031. ^[16]
• By 2025, 25% of the insurance industry will shift to automated procedures via machine learning and AI-powered analytics. ^[16]

Emerging Technologies

• The IoT market is currently worth $388 billion and is expected to surpass $500 billion in 2023. ^[24]
• AI-powered voice assistants are expected to reach 8 billion by 2023. ^[9]

Organizational Challenges

• 70% of digital transformations fail due to employee resistance. ^[24]
• 55% of employers most worried about digital skills say innovation is hampered by a lack of key skills. ^[24]

Generational Insights

• There are 82.2 million Millennials in the US, and they spend about $600 billion every year. ^[5]
• 64% of consumers check reviews on Google before visiting a business. ^[23]

Customer Engagement And Interaction

• 93% of marketers rate interactive content as highly effective in educating customers. ^[9]
• 80% of customers shop from mobile apps, and customer engagement is maximum from mobile applications. ^[24]

Market And Financial Insights

• The global autonomous vehicles market is estimated to grow to more than $2 billion by 2030. ^[24]
• The global digital transformation market is expected to grow at a compound annual growth rate (CAGR) of 21.1% during 2022-2027, reaching $1,548.9 billion by 2027. ^[24]

Sales Enablement

• Through AI-powered search, analytics, in-context training, guided selling, and 50+ integrations, the Highspot platform delivers enterprise-ready sales enablement in a modern design that sales reps and marketers love. ^[30]
• 84% of sales professionals have accelerated their use of digital tools since 2019. ^[18]

Training And Development

• Sales representatives need an average of 10 weeks in training for their role. ^[5]
• 26% of reps say that their training is insufficient. ^[5]

Security And Risk Management

• 60% of mainstream companies will list becoming a composable business as a strategic objective by 2025. ^[16]
• Over half of CEOs (51 percent) believe digital improvements have increased revenue for their respective companies. ^[16]

Customer Feedback And Satisfaction

• The Net Promoter Score (NPS) is calculated as the percentage of respondents who provided a positive rating (e.g., 4 or 5). ^[17]
• The Customer Satisfaction (CSAT) score is calculated as the percentage of respondents who provided a positive rating (e.g., 4 or 5). ^[17]

Future Projections

• The enterprise software market was valued at $370 billion in late 2025. ^[10]
• By 2027, advanced chatbots will be able to process 95% of customer interactions, cutting human involvement to 5%. ^[24]

Roi And Profit Margins

• Companies that invest in customer experience can generate an extra $700 million over the course of three years. ^[22]
• About 75% of fast-growing companies already use a new breed of analytics tools; the rest have yet to catch up. ^[5]

Key Statistics And Trends

• 144 Key ERP Statistics 2021: Analysis of Trends, Data, and Market Share. ^[5]
• 17 Remote Work Trends for 2025: Current Forecasts You Should Know. ^[5]

Sales And Marketing Alignment

• Effective alignment between sales and marketing can lead to a 32% increase in year-over-year (YoY) growth. ^[20]
• 60% of executives believe connected technology and the Internet of Things will play an important role in their company’s digital strategy. ^[27]

Market Dynamics And Consumer Behavior

• 75% of businesses say that referrals are faster to convert compared to any other lead. ^[5]
• 70% of buying experiences are based on how customers feel they are being treated. ^[14]

Challenges And Opportunities

• 90% of the top-performing companies globally use incentive programs to reward their sales associates. ^[31]
• 70% of executives say digital transformation risk is their top concern in 2019. ^[27]

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