A Data Universal Numbering System (DUNS) number is a unique nine-digit identifier used to verify a business’s existence. U.S. businesses often need a DUNS number when registering for federal programs, applying for grants, or working with certain vendors. Although the DUNS number itself is free, many business owners experience delays because they skip required steps or submit information that cannot be verified. This article explains the exact, real-world steps to get a DUNS number correctly and avoid common verification issues.
- A DUNS number is free, you do not need to pay D&B
- Mismatched business information causes delays.
- Many business already have DUNS number before applying.
- Accurate state records are critical for approval
How to Get Your DUNS Number?
Getting a DUNS number is straightforward when each step is completed in the correct order. The steps below reflect how the process actually works for U.S. businesses.
What is a DUNS Number?
The Data Universal Numbering System, aka DUNS, was established in 1963 by Dun & Bradstreet. This system was introduced to identify businesses as
Step 1: Check If Your Business Already Has a DUNS Number
Before applying, search the official database to see if your business already has a DUNS number. Many businesses are surprised to find one already exists. Claiming an existing record as faster than creating a new one. If you already have a DUNS number, you can claim that by signing in to the official site.

Step 2: Prepare Your Business Information
If you do not already have a DUNS number, you must apply for one. To start with, please gather the exact information shown on your state registration:
- Legal business name
- Physical business address
- Entity type (LLC, Corporation, etc.)
- Business phone number
Note that all information shared by you should match the existing state record.
Step 3: Submit the Free DUNS Application
Apply for a DUNS number using the official free application. During the process, you may see optional paid services. These are not required to receive a DUNS number. To submit the application, one must register on the site.

Step 4: Complete the Verification Process
After submission, verification may occur automatically or require follow-up. This can include:
- A phone call to the business number
- A request for state registration documents
- Address confirmation
Step 5: Receive and Save Your DUNS Number
Once verified, your DUNS number is issued and associated permanently with your business. Save the number for future registrations and compliance requirements.
Why DUNS Application Get Delayed
DUNS applications are delayed when the information submitted cannot be verified against existing public and commercial records. In most cases, delays happen because applicants skip the record-check step or submit details that do not match state filings.
Applying Without Checking for an Existing DUNS Number
Many businesses already exist in the system due to prior registrations, licenses, or vendor relationships. Applying for a new DUNS number without checking first can create duplicate records and pause the process.
Business Information Does Not Match State Records
Even small differences, such as abbreviations, missing suite numbers, or outdated addresses, can prevent verification. State registration records are the primary reference point.
Duplicate Business Records
Some businesses already appear in external business databases due to prior registrations, licensing, or filings. Applying without confirming whether a record already exists can result in duplicate entries and delays.
Verification Requests Are Missed or Ignored
Some applications require additional verification, such as a phone call or document request. Delays often occur when businesses do not respond promptly.
Final Words
Getting a DUNS number does not require payment or special services, but it does require accuracy and patience. Most issues arise when applicants skip steps or submit information that does not match state records. By checking for existing records, preparing accurate information, and responding promptly to verification requests, businesses can obtain a DUNS number without unnecessary delays.