LegalZoom vs. ZenBusiness: Which is Better? (Comparison 2024)

Steve Goldstein
Steve Goldstein
Business Formation Expert
Steve Goldstein runs LLCBuddy, helping entrepreneurs set up their LLCs easily. He offers clear guides, articles, and FAQs to simplify the process. His team keeps everything accurate and current, focusing on state rules, registered agents, and compliance. Steve’s passion for helping businesses grow makes LLCBuddy a go-to resource for starting and managing an LLC.

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LegalZoom vs. ZenBusiness: When you’re willing to start an LLC, LLC formation services like LegalZoom and ZenBusiness are the first things you look for. They are competent, offer diverse deals in business formation, are affordable, and help you go through a hassle-free process of LLC formation. However, not all services are the same, like ZenBusiness offers different services and prices than LegalZoom.

LegalZoom vs ZenBusiness

As we share our take on LegalZoom and ZenBusiness, we pointed out the pros and cons of both services for you to decide which one is suitable for your business. LLCBuddy editors dug up a lot and brought a detailed comparative guide on LegalZoom vs. ZenBusiness for the budding entrepreneur.

LegalZoom vs. ZenBusiness: Quick Review

LLC FormationAvailableAvailable
Starting Price$0 + State filing fee$0 + State filing fee
Registered Agent ServiceAvailable at $299 a yearAvailable at $99 per year
Legal AdviceAvailable at an additional feeNot Available
EIN Available at $79Available at $99
Operating Agreement$99$125
Annual Report$99 + state filing fee$100 + state filing fee
Attorney ServiceDepends on servicesNot available
ReviewLegalZoom ReviewZenBusiness Review

Before we make a purchase, we always look for affordability and quality rather than the name or brand. Of course, brand matters, however, depending on your requirements, sometimes we have to choose unpopular names over a big brand. When it comes to deciding on which service we are going to choose or purchase, we look for a few general points. 

  • Reliable
  • Reasonable
  • Meet requirements

Our main goal is to share the insights of features and prices both these services offer. We researched the details of LegalZoom and ZenBusiness to bring the comparison study for you.

LegalZoom vs. ZenBusiness: Our Take

It is a bit difficult for us to say what you should choose. It depends on what services you’re looking for. Both services offer LLC formation, however, LegalZoom is more focused on legal assistance and attorney services. On the other side, ZenBusiness does not provide such services elaborately. Instead, they offer massive business formation services that one might need as they grow their business. Hence, we recommend ZenBusiness when it comes to forming your LLC or any business. For those, who are looking for legal support, LegalZoom is your option..

LegalZoom vs. ZenBusiness: Price and Packaging

LegalZoom offers LLC formation at $0; however, the required state filing fee must be paid. On the other hand, ZenBusiness offers the LLC formation at $0 as well in their basic plan, plus the state filing fee. When forming your LLC with LegalZoom or ZenBusiness, there are many more things than the formation fees. With ZenBusiness, a registered agent costs $99 per year. However, with LegalZoom, it is $299 a year. Hence, it is better if you choose ZenBusiness because it is cost-effective. . 

LegalZoom Price & Package

LegalZoom offers three packages for LLC formation. Basic ($0 + state fees), Pro ($249 + state fees), and Premium ($299 + state fees). 

  • Business Formation Packages start at $0 + state fees and go up to $299 + state fees. Additional services can be added with a la carte options.
  • Registered agent services cost $299 per year.
  • Legal document review services start at $39 and can go up to $219, depending on the complexity of the document.
  • Business compliance services start at $69 a year.
  • Intellectual property services start at $199 and go up to $499, depending on the requirements.

Add-ons by LegalZoom

  • Trademark registration: Assisting with the US trademark application process
  • Copyright registration: Guidance on registering copyrights for creative works
  • Patent services: Support in obtaining utility, design, and plant patents
  • Estate planning: Offering personalized wills, trusts, and power of attorney documents
  • Legal advice: Access to a network of lawyers for consultations and legal guidance
  • Expedited Filing: With an additional $99, you can speed up your filing process.
legalzoom price

ZenBusiness Price & Package


  • LLC formation Package starts from $0 and go up till $349 + state filing fees. Add-on services are available that can be purchased without the entire package.
  • Registered agent is available at $99 a year.
  • Business name reservation at $50.
  • Worry-free compliance at $199 a year.
  • Business document templates library is available at $99 (one-time cost).
  • New York publication service is available at $200 (one-time cost).
  • Business license report is available at $99 (one-time cost).
  • Annual report filing is at $100.
  • LLC formation document amendment can be done at $100.
  • Certificate of Good Standing filing costs $100.

Add-ons By ZenBusiness

  • Standalone Registered Agent Service – $99
  • Business Name Reservation- $50
  • Annual Report Filing- $100 + state fees
  • New York Publication- $200 + publication cost
  • Filing Amendment- $100 + state fees
  • Certificate of Good Standing- $100 + state fees
  • Business License Report- $99
  • Business Document Templates Library- $99

Starter/Basic Package: Comparison
LLC formation$0 + state filing fee$0 + State filing fee
Processing time30 days2 to 3 weeks
Business Name SearchUnlimitedUnlimited
EIN$79Available at $99
Operating Agreement$99$125
Business Compliance$280 per year$199 a year
Web domain & web hostingNot Available (website building through WIX)Available at $129/year
Pro/Mid-Level Package: 
LLC formation$249 + state filing fees$199 + State Filing Fees
Processing Time15 days1 to 2 business days
Business Name SearchUnlimitedUnlimited
Operating AgreementYesIncluded
Business Compliance$280 per yearFree for a year ($199/year after)
Web domain & web hostingNot Available (website building through WIX)$129/year
Domain Name RegistrationNot Available$25/year
Business EmailNot Available$25/year
Premium/Top Level Package:
LLC Formation$299 + state filing fee$349 + State Filing Fees
Processing Time15 days1 to 2 business days
Business Name SearchUnlimitedUnlimited
Operating AgreementYesIncluded
Business Compliance$280 per yearFree for a year ($199/year after)
Web domain & web hostingNot Available (website building through WIX)Included

LegalZoom vs. ZenBusiness: How They Are Different or Similar

LegalZoom and ZenBusiness offer similar services. Both companies have many things in common, while some things are different. Let’s look at the similarities and differences ZenBusiness and LegalZoom have with each other. 

Business Formation

articles of organization

LegalZoom provides a complete business formation service that helps customers create their legal entity. They offer various business entity types, including LLC, Corporation, and Non-profit. LegalZoom offers different packages for each business entity type, including a basic package that offers the basic requirements for business formation, such as legal document filing and registered agents. With LegalZoom, you can get access to attorneys and other legal services. 

ZenBusiness offers business formation services, such as LLC formation, filing formation documents with SOS, registered agent services, operating agreement, EIN, worry-free annual compliance, business domain and creating websites, and many more. LegalZoom does not provide domain services. On the other hand, ZenBusiness does not offer attorney consultation like LegalZoom does.

attorney and legal service

Legal Support & Attorney Services

LegalZoom, as per its name, provides in-and-out legal support to entrepreneurs. The company also offers attorney consultation services. LegalZoom is your solution if you want to hire an attorney to form your business. Not only the professional purpose but LegalZoom offers personal legal help as well. Property lawyers, Will, Power of Attorney, and other personal legal services are available in LegalZoom. 

ZenBusiness does not provide attorney consultation of direct legal services. It does provide legal documentation and templates for compliances and such. However, if you’re looking for legal help then ZenBusiness might not be an ideal choice for you.


Overall Cost

LegalZoom offers LLC formation at $0. However, other services, like a registered agent, cost $299 a year, making the overall cost more than other close competitors. It is a bit expensive compared to ZenBusiness. 

ZenBusiness offers LLC formation service at $0 + state filing fee. Other services, such as registered agent is available at $99 a year which is less than LegalZoom’s price. On the contrary, obtaining EIN is a bit pricey than LegalZoom. ZenBusiness offers EIN at $99. Besides, ZenBusiness offers annual compliances free for a year with the basic package. Hence, in terms of overall cost, ZenBusiness is cheaper compared to LegalZoom. But, EIN and Operating Agreement costs are higher than LegalZoom.

Customer Support

customer service

Regarding customer support, LegalZoom has the best in the industry. The company is old, and the team is much more experienced than ZenBusiness. LegalZoom’s customer service is swift and available during working hours. One can contact them by asking questions and by phone. The LegalZoom official site has many business-related articles that help you understand their services. 

ZenBusiness has three main ways for customers to reach them. These three ways are Live Chats, Phone Call, and Email. You can reach out to them during working hours through live chat and phone call. You can also drop a mail anytime via their official email ID. The easiest way to reach out to them is through their live chat during business hours.

ZenBusiness Additional Services

There are some services that LegalZoom does not provide, but ZenBusiness does. The following services are offered by ZenBusiness, but LegalZoom has no such services. 

Like LegalZoom, ZenBusiness also provides some services which LegalZoom does not offer. ZenBusiness offers financial services, domain registration, domain name, and some other business-financial services that LegalZoom does not offer.

Money Pro: ZenBusiness offers a MoneyPro service that helps you manage your finances using the simplest tool. This tool allows you to manage your expenses, bills, payments, tax deduction tracking, and more.

Domain Registration: This is one of the most important services today for any business. ZenBusiness offers domain registration at a very reasonable price.

Business Credit Cards: Business credit cards are required to separate business and personal expenses. ZenBusiness provides a business credit card for your business purposes only.

Business Banking Solutions: Finally, business bank solutions help users to get all types of banking services under one roof to support their business.

LegalZoom vs. ZenBusiness: Pros & Cons

Before you choose either of these options, you must specify what requirements you have. If you’re establishing an LLC and looking for a basic business formation package, then both these companies, LegalZoom and ZenBusiness, can be considered. Both companies offer LC formation at a reasonable price.

LegalZoom: Pros & Cons:

Pros of LegalZoomCons of LegalZoom
Comprehensive legal services: LegalZoom offers a vast range of legal services that can help entrepreneurs meet all their legal obligations.Higher prices: LegalZoom has higher prices than other competitors in the business formation industry, especially for add-on services.
Established brand: LegalZoom has been around since 1999 and has helped over four million businesses. Thus, it has a reputation and tracks records of forming businesses.Limited customer support: LegalZoom offers customer support, but it may not be as extensive as expected. Some customers have mentioned they had difficulty getting support from LegalZoom.
100% satisfaction guarantee: LegalZoom offers a 60-day money-back guarantee, and if you are not satisfied with their services, you will get a full refund.

ZenBusiness: Pros & Cons:

Pros of ZenBusinessCons of ZenBusiness
Cost-effective: ZenBusiness offers affordable pricing plans for business formation services, making it accessible for small business owners or entrepreneurs on a budget.Limited customization: While ZenBusiness offers a streamlined process, it may lack in terms of flexibility and customization options. Some entrepreneurs might prefer more personalized solutions tailored to their specific business needs.
Streamlined process: The platform provides a user-friendly interface that simplifies the business formation process. It guides users through necessary steps and ensures all required documents are filed correctly and promptly.Upsells and add-on costs: While ZenBusiness offers affordable pricing for its basic services, they have several additional features at an extra cost. Customers need to be mindful of these add-ons and consider their necessity before purchasing.
Additional features: ZenBusiness offers a range of features, such as registered agent services, annual report filings, and ongoing compliance reminders. These services help businesses stay organized and in compliance with legal requirements.Customer support: Some users have reported inconsistent or slow customer support responses. This lack of prompt assistance may cause frustration, especially when urgent matters need to be addressed.


What are the main differences between ZenBusiness and LegalZoom?
ZenBusiness focuses solely on business formation services, while LegalZoom offers a wide range of legal services beyond just business formation.
Which company is more affordable, ZenBusiness or LegalZoom?
Generally, ZenBusiness is considered more affordable than LegalZoom for business formation services.
Can I get personalized customer support with ZenBusiness as I can with LegalZoom?
Yes, ZenBusiness provides personalized customer support similar to LegalZoom.
Does ZenBusiness offer a satisfaction guarantee like LegalZoom?
Yes, ZenBusiness offers a satisfaction guarantee, just like LegalZoom.
Which company has better customer reviews, ZenBusiness or LegalZoom?
ZenBusiness tends to have more favorable customer reviews compared to LegalZoom.
Can I access a wider range of legal services with LegalZoom compared to ZenBusiness?
Yes, LegalZoom offers a broader array of legal services beyond just business formation, which sets it apart from ZenBusiness.
Is ZenBusiness a newer company compared to LegalZoom?
Yes, ZenBusiness is a newer company compared to LegalZoom, which has been around for longer.
Are the processing times faster with ZenBusiness or LegalZoom?
Processing times can vary, but overall, ZenBusiness tends to have quicker processing times than LegalZoom.
Can I get a Registered Agent service with both ZenBusiness and LegalZoom?
Yes, both ZenBusiness and LegalZoom offer Registered Agent services as part of their business formation packages.
Which company has better customer service, ZenBusiness or LegalZoom?
ZenBusiness is known for its exceptional customer service, often exceeding the level of service provided by LegalZoom.
Do both ZenBusiness and LegalZoom provide legal advice and consultation?
LegalZoom offers a wider range of legal advisory services compared to ZenBusiness.
Can I customize the services I receive from ZenBusiness or LegalZoom?
Both ZenBusiness and LegalZoom offer customizable packages to suit the needs of individual customers.
Does ZenBusiness have a simpler pricing structure than LegalZoom?
ZenBusiness tends to have a more straightforward pricing structure compared to LegalZoom.
Are there any specific advantages to using ZenBusiness over LegalZoom?
ZenBusiness is often praised for its user-friendly interface and easy-to-navigate platform.
Does LegalZoom have a larger market share compared to ZenBusiness?
LegalZoom currently has a larger market share than ZenBusiness, given its longer history in the industry.
Can I get expedited services with both ZenBusiness and LegalZoom?
Both ZenBusiness and LegalZoom offer expedited services for an additional fee.
Which company has a better reputation in the business formation industry, ZenBusiness or LegalZoom?
ZenBusiness has been gaining a positive reputation in the business formation industry, often ranking higher than LegalZoom in customer satisfaction.
Can I access legal forms and templates through both ZenBusiness and LegalZoom?
Yes, both ZenBusiness and LegalZoom provide access to a variety of legal forms and templates for business needs.
Are there any disadvantages to using ZenBusiness over LegalZoom?
Some customers may find that LegalZoom’s extensive range of legal services surpasses what ZenBusiness offers.
How does ZenBusiness compare to LegalZoom?
ZenBusiness and LegalZoom are both online legal service providers that offer a range of business services, but ZenBusiness is known for its personalized customer service and lower prices than LegalZoom.
Which service is more affordable, ZenBusiness or LegalZoom?
ZenBusiness is generally more affordable than LegalZoom for business formation services and ongoing compliance assistance.
Do ZenBusiness and LegalZoom offer the same services?
While both ZenBusiness and LegalZoom offer similar services like business formation, registered agent services, and annual reports, ZenBusiness is often considered more customer-friendly and budget-friendly than LegalZoom.
What are the main differences between LegalZoom and ZenBusiness?
One of the main differences between ZenBusiness and LegalZoom is their pricing structure, with ZenBusiness typically offering lower prices than LegalZoom.
How is the customer service experience with ZenBusiness compared to LegalZoom?
Many customers have reported a more personalized and attentive customer service experience with ZenBusiness compared to LegalZoom.
Can I get personalized assistance with ZenBusiness that LegalZoom does not offer?
ZenBusiness is known for providing more personalized assistance and support throughout the business formation and compliance process compared to LegalZoom.
Is ZenBusiness or LegalZoom more user-friendly?
Many users find ZenBusiness to be more user-friendly than LegalZoom, with a simpler interface and more straightforward process for completing legal tasks.
How long does it take to form a business with ZenBusiness compared to LegalZoom?
ZenBusiness generally processes business formations faster than LegalZoom, with expedited options available for those who need to get their business up and running quickly.
Are there any hidden fees when using ZenBusiness or LegalZoom?
While both ZenBusiness and LegalZoom are transparent about their fees, some customers have reported unexpected charges with LegalZoom, whereas ZenBusiness tends to be more upfront about pricing.
Can I track the progress of my order with ZenBusiness like I can with LegalZoom?
Yes, both ZenBusiness and LegalZoom offer order tracking features so you can keep tabs on the status of your business formation or compliance request.
Do I have to create an account to use ZenBusiness or LegalZoom?
Yes, both ZenBusiness and LegalZoom require you to create an account in order to access their services and track your orders.
Which service has better reviews from customers, ZenBusiness or LegalZoom?
Generally, ZenBusiness has more positive reviews from customers compared to LegalZoom, with many citing better customer service and pricing as reasons for their satisfaction.
Can I switch from using LegalZoom to ZenBusiness for my business needs?
Yes, you can switch from using LegalZoom to ZenBusiness if you find that ZenBusiness better meets your needs and preferences.
Are there any discounts or promotions available with ZenBusiness as opposed to LegalZoom?
ZenBusiness often offers discounts and promotions for new customers, making their services more appealing in terms of pricing compared to LegalZoom.
Can I get help with ongoing compliance requirements from ZenBusiness or LegalZoom?
Both ZenBusiness and LegalZoom offer ongoing compliance services to help you stay current with state and federal regulations for your business.
Do ZenBusiness and LegalZoom offer expedited services for faster processing times?
Yes, both ZenBusiness and LegalZoom offer expedited services for those who need their business formation or compliance request processed quickly.
How secure are my personal and business details with ZenBusiness compared to LegalZoom?
Both ZenBusiness and LegalZoom take security and privacy seriously, but some users prefer the peace of mind that comes with ZenBusiness’ customer-focused approach to data protection.
Can I get a refund if I am not satisfied with the services provided by ZenBusiness or LegalZoom?
Both ZenBusiness and LegalZoom have refund policies in place, but it’s essential to read the terms and conditions carefully before making a purchase.
Which service is better for someone looking to start a small business, ZenBusiness or LegalZoom?
Many small business owners find that ZenBusiness is better suited for their needs due to its lower prices, better customer service, and more personalized assistance compared to LegalZoom.
How does ZenBusiness and LegalZoom compare in terms of overall value for money?
While both ZenBusiness and LegalZoom offer valuable services for business owners, ZenBusiness is often considered a better value for money due to its lower prices and more customer-friendly approach.

Also Read


LegalZoom and ZenBusiness are reputable companies offering quality services at competitive rates. However, which one you choose depends on your specific business needs. LegalZoom is an excellent choice if you are looking for a more straightforward pricing model and a wide range of legal support services. If you are looking for a more affordable option and an excellent business formation package, ZenBusiness is the perfect choice.

It is worth noting that both companies offer a satisfaction guarantee, so if you are not satisfied with their services, you might get a refund.

To summarize the comparison, LegalZoom is suitable for entrepreneurs who want a one-stop shop for all legal services. It has higher prices, but it is worth the investment for entrepreneurs who want personalized advice from legal professionals. On the other hand, ZenBusiness is better for budget-conscious entrepreneurs who want a more streamlined and efficient business formation process.

Finally, before making your final decision, it is crucial to research other business formation companies and determine which one is the best fit for your business needs. By doing so, you can make an informed decision that will help you build a strong legal foundation for your business.

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