Landing Page Builders Statistics


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Landing Page Builders Statistics 2023: Facts about Landing Page Builders outlines the context of what’s happening in the tech world.

LLCBuddy editorial team did hours of research, collected all important statistics on Landing Page Builders, and shared those on this page. Our editorial team proofread these to make the data as accurate as possible. We believe you don’t need to check any other resources on the web for the same. You should get everything here only 🙂

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Top Landing Page Builders Statistics 2023

☰ Use “CTRL+F” to quickly find statistics. There are total 48 Landing Page Builders Statistics on this page 🙂

Landing Page Builders “Latest” Statistics

  • According to HubSpot, landing pages have the lowest registration form popularity but has the greatest conversion rate at 23%.[1]
  • 48% of the best landing sites appeared in Google Maps and organic search result listings, according to HubSpot.[1]
  • In 2020, 49% of marketers said that acquiring more customers would be their top focus. Generating leads was another top priority for marketers.[1]
  • Businesses that use landing page optimization tools get an average 30% increase in conversions.[1]
  • 80% of video marketers claim that video has directly helped sales, and appropriate integrated video content has been shown to enhance conversions by 86%.[1]
  • According to 46% of marketers, the design of your form will determine whether or not people opt to click on your landing pages.[2]
  • 65% of the top-converting landing pages in the Nifty Marketing study used their business name in their title tag to reassure audiences they were dealing with the right company.[2]
  • A two-step landing page form may be up to 30% more successful than the conventional one step version, according to Outback Team Building and Databox.[2]
  • Email seems to be the source of around 13% of the traffic to landing pages, followed by direct advertising (11.8%), social media (11.4%), and organic traffic (11.2%), according to Unbounce.[2]
  • The primary goal for 49% of marketers right now is to improve their customer acquisition approach.[2]
  • Click-through landing pages perform best for most industries, however around 62.6% of landing pages use forms.[2]
  • According to HubSpot, when companies expand the number of their landing pages from 10 to 15, they observe a 55% boost in leads.[2]
  • Omnisend’s research went on to find that conversion rates dropped from 10.15% to around 5-6% when forms asked for birth dates and genders.[2]
  • WordStream finds that on average, landing pages across all industries can achieve an average conversion rate of almost 10%.[2]
  • But despite being the least popular registration form choice, landing pages might nevertheless achieve a conversion rate of up to 23%.[2]
  • Nifty Marketing’s review of high-converting landing pages discovered that 86% were mobile friendly.[2]
  • According to Omnisend, only around 5.1% of all available registration forms are landing sites.[2]
  • Popups were the most common registration method, according to Omnisend’s data, although they typically only had a 3% conversion rate.[2]
  • According to HubSpot, just around 17% of businesses implement A/B testing for this aspect of their marketing plan.[2]
  • According to the Unbounce analysis, landing pages for the business sector with fewer than 100 words converted up to 50% better than pages with more than 500 words.[2]
  • Conversion rates on landing pages fell to 11.90% when there were 2-4 links, while they were 10.50% on sites with more than 5 links.[2]
  • 82.2% of the landing pages examined, according to Unbounce, includes at least one picture that required compression, despite the fact that there are several factors that might make sites load slowly.[2]
  • According to research by Wordstream, the average conversion rate for landing pages across all sectors is over 10%.[2]
  • According to HubSpot, leads can be increased by as much as 55% by having 10-12 landing pages.[3]
  • A landing page’s conversion rate is typically about 26%, according to Databox.[3]
  • According to Nifty Marketing Data, 66% of businesses include their company name in the title tag.[4]
  • Only 50% of landing pages are optimized for mobile.[4]
  • POSist, a leading SaaS company, tested including social proof to its landing page and increased conversions by 5%.[4]
  • Highrise conducted an A/B test, and the results showed that their longer landing page increased conversions by 37.5%.[4]
  • 90% of customers prefer video content, clever marketers are increasingly including video into their landing pages.[4]
  • The majority of landing pages have a conversion rate of 10% or less, which for certain organizations is more than enough to make employing landing pages a viable approach despite the average conversion rate for landing pages being 26% overall.[5]
  • According to the study of Nifty, 36% of the top converting landing pages included testimonials from customers or clients.[5]
  • According to a research by Unbounce, sites with one obvious call to action or link converted 13.5% of visitors, whereas pages with 2-4 links or CTS’s only converted 11.9%.[5]
  • Companies who engage in CRO marketing experience a significant rise in their ROI, according to a survey examining roughly 3,000 CRO tool users.[6]
  • According to landing page data for 2022, registration forms that request personal information, such as name, gender, or date of birth, have the lowest conversion rates, at about 5-6%.[6]
  • According to landing page data, conversion rates might range from 3% to 11.45% depending on the industry.[6]
  • According to research by Finances Online, firms with at least 15 successful landing pages get 55% more leads than those with fewer than 10 such sites.[6]
  • According to landing page metrics in 2022, the most effective landing pages convert 5.31% or more of visitors.[6]
  • 77% of the top landing sites, according to a Nifty Marketing survey, were home pages.[7]
  • 67% of all marketers successfully increase their landing pages’ conversion rate to above 10%.[8]
  • Around 82.2% of landing pages, according to Unbounce, featured pictures that needed to be compressed.[8]
  • Conversion rates for Google Ads, according to Wordstreams data, typically range from 3% to 11.45%.[8]
  • Conversion rates may be increased by around 30% using clever traffic analytics and optimization technologies.[9]
  • Using press badges above the fold on landing pages, 10% or more additional conversions are generated.[10]
  • Landing pages are pixel perfect on mobile as mobile traffic makes up 54.8% of all website traffic.[10]
  • According to Google’s study, the likelihood of a bounce rose by 32% and 90%, respectively, as page load times climbed from one to three and five seconds, respectively.[11]
  • Mobile devices accounted for 58% of site visits and 42.3% of all online time in a 2018 analysis of U.S web traffic.[11]
  • The number of visitors that browsed beyond the landing page increased by 70%, and the time spent on each page on average more than doubled.[11]

Also Read

How Useful is Landing Page Builders

One of the primary advantages of landing page builders is their ability to streamline the process of creating landing pages. Traditionally, building a landing page required a great deal of time and resources, as well as specialized knowledge of programming languages such as HTML and CSS. However, landing page builders eliminate the need for this knowledge, providing templates and drag-and-drop tools that make it easy to design and customize landing pages.

This ease of use also allows businesses to rapidly deploy landing pages for various campaigns and promotions. Whether it’s creating a landing page for a new product launch or setting up a dedicated page for capturing leads, landing page builders make it simple to bring these ideas to life without the need for extensive time and resources.

Furthermore, many landing page builders come equipped with analytics tools that provide valuable insights into how visitors interact with your landing page. These insights can help businesses optimize their landing pages for better conversion rates, as well as make data-driven decisions for future campaigns.

Additionally, landing page builders often include features such as A/B testing, which allows businesses to experiment with different page elements to see which ones perform best. This iterative approach to optimization can lead to higher conversion rates and ultimately, greater ROI for marketing campaigns.

Despite their many benefits, landing page builders are not without their limitations. While they make it easy to create visually appealing landing pages, some builders may lack the level of customization and flexibility that a hand-coded page could offer. This could be a concern for businesses with very specific design requirements or who require highly specialized features on their landing pages.

Another potential downside of landing page builders is the recurring cost associated with using these platforms. While many builders offer tiered pricing options to fit varying budgets, businesses should consider the long-term investment involved in using a landing page builder, especially if they require ongoing access to advanced features.

In conclusion, landing page builders are undeniably a useful tool for businesses looking to create high-quality landing pages quickly and efficiently. They offer a user-friendly interface, powerful analytics tools, and the ability to rapidly deploy landing pages for various campaigns. However, businesses should carefully consider their specific needs and limitations before investing in a landing page builder to ensure they are getting the most value for their money.

Reference

  1. hubspot – https://blog.hubspot.com/marketing/landing-page-stats
  2. findstack – https://findstack.com/landing-page-statistics/
  3. imarena – https://imarena.net/landing-page-examples-page-builder-design/
  4. klientboost – https://klientboost.com/landing-pages/landing-page-statistics/
  5. startupbonsai – https://startupbonsai.com/landing-page-statistics/
  6. techjury – https://techjury.net/blog/landing-page-statistics/
  7. woorise – https://woorise.com/best-landing-page-builders
  8. emailvendorselection – https://www.emailvendorselection.com/landing-page-statistics/
  9. enterpriseappstoday – https://www.enterpriseappstoday.com/stats/landing-page-statistics.html
  10. growthmarketingpro – https://www.growthmarketingpro.com/landing-page-statistics/
  11. websitebuilderexpert – https://www.websitebuilderexpert.com/building-websites/website-load-time-statistics/

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