How to Change Business Name in Michigan

Changing a business name can give your company a new lease on life, but following the correct legal procedures is essential to ensure a smooth transition. The name is the first identity of your business. If you run it for a while and then decide to change, you must update the new name everywhere. In Michigan, popularly known as The Great Lakes State, the process of modifying your business name can be quite straightforward, provided you adhere to the necessary rules and regulations.

You must follow some steps and regulations while changing your business name. For example, if you start an LLC in Michigan, you must follow specific regulations the Michigan state government sets. The current population of the so-called The Great Lakes State is 10,135,438. Changing the name of your existing business in any city (especially in the capital, Lansing) might affect your business reputation and existing customers adversely. Hence, before you change the name of your business, make sure the decision is rightfully taken.

Technically, the process of changing your business name in Michigan involves three major steps. In this article, I have shared how to change a business name in Michigan. To learn everything about changing a business name, I recommend you read the whole article till the end.

On this page, you’ll learn about the following:

Reasons to Change a Business Name in Michigan
- Things to Consider Before Changing Your Business Name in Michigan
How to Change a Business Name in Michigan
Things to do After Filing the Michigan Amendment
FAQs

Reasons to Change a Business Name in Michigan

Rebranding: A business may want to change its name in Michigan to reflect the new brand identity, target a different market, or signify a shift in the company’s vision and goals.
Merger or acquisition: If a business in Michigan merges with or is acquired by another company, a name change may be necessary to represent the combined entity accurately.
Legal reasons: A business in Michigan may need to change its name due to trademark disputes, cease and desist letters, or other legal issues.
Expanding to new markets: If a business in Michigan is looking to expand into new regions or countries, a name change may be needed to avoid confusion with existing businesses in those markets or to appeal to a broader audience.
Negative associations: A business in Michigan may want to change its name if the current name has become associated with negative events, such as scandals or poor customer experiences.
Simplifying the name: A business in Michigan may choose to change its name to a simpler or more memorable one, making it easier for customers to remember and find.
Reflecting a change in ownership: If a business in Michigan changes ownership, the new owners might change the business name.

Things to Consider Before Changing Your Business Name in Michigan

There are a few things to consider before you change your existing business name. A business name change is a huge decision for any company. Changing the business name in Michigan frequently is neither easy nor desirable. If it is absolutely necessary to change the business name, you must consider the following points-

Legal requirements: Ensure you follow the necessary legal steps to change your business name in Michigan.
Name availability: Search the Michigan business registry to make sure your desired new name is available and does not infringe on any existing trademarks or business names.
Impact on branding and marketing: Assess how a name change will affect your existing brand identity, marketing materials, and overall company image in Michigan.
Customer perception and loyalty: Consider how your current customers in Michigan will react to a name change and whether it may cause confusion or negatively impact customer loyalty.
Costs associated with the name change: Changing your business name in Michigan may involve costs such as new signage, website updates, and reprinting marketing materials. Be sure to budget for these expenses.
Updating licenses and permits: You must update any licenses, permits, and registrations with the new business name in Michigan.
Maintaining continuity: Consider maintaining continuity with your old name during the transition period and address any potential confusion among customers and clients in Michigan.
Tax implications: Consult with a tax professional to understand any tax consequences or implications of changing your business name in Michigan.
Reputation management: Be prepared to manage your online reputation during the transition, as customers may leave reviews or comments on social media related to the business name change.

How to Change a Business Name in Michigan

Changing your business name in Michigan is not difficult, as I mentioned. But, before we start with the steps, you must know that one must follow some LLC naming guidelines while naming their LLC. Based on the type of business structure, naming guidelines may vary. Following are some of the guidelines an LLC must follow while changing the business name-

The name should be available to use
Any other business does not use the name.
The new name must include “LLC” if it is a limited liability company.
The name should not be confused with a government entity, such as banks, treasury, or any governmental organization.

Read Michigan LLC name search to learn about LLC naming if you form an LLC. Now, let’s dive into the steps to change the business name-

Step 1: Choose the New Name for Your Business

The first step is to choose a new name for your business. Many people file a DBA (Doing Business As) or a Fictitious Name before filing their business with the SOS. Later, they can change that name and get a new one when filing their business. When you decide to change the name of your business, you can search for the name to check if the new name is already taken or available for you to use.

To choose a new name, you must go through the same process you did when you first named your business. You go to the Michigan SOS, search for the name, check if the name is available to use if it is available, finalize it and proceed to the next step.

Step 2: Prepare Documents to File the Amendment

As soon as you are ready with the new business name, you must start preparing to file the Michigan Amendment. Along with the name change form, you must submit the following details,

Current business name
New business name
The entity number of the business – issued by Michigan state
Board of Directors’ approval statement (for corporations)
Information of shares (if applicable)
Signatures of members (LLC) or Shareholders (Corporation)
Michigan amendment filing fee

You must submit the above-mentioned list of details to the Michigan SOS while filing the new business name. Ensure the details you provide for the Amendment are consistent with the initial filing documents. Failing to do so might result in the cancellation of the registration.

Step 3: File the Michigan Amendment

Once everything is arranged and checked, you can file the Amendment. You must amend Michigan LLC Articles of Organization for LLC or amend Michigan Articles of Incorporation for the corporation. Remember, you must attach the name reservation form with the Amendment forms. You can file it online or by mail, whichever is available.

What Will Happen If I Change My Business Name in Michigan

You can change the name of your business in Michigan. You must file the Amendment for changing your name to the Michigan Secretary of State. The process of filing the amendment is the same for an LLC and a corporation. However, the forms are different. The forms are available on the official website of Michigan Secretary of State.

It is recommended to check if the name change is absolutely necessary. Because it can affect the whole business. In some cases, it is better to start a new Business than change the name of an existing one.
– LLCBuddy Editorial Team

Things to do After Filing the Michigan Amendment

As soon as you are done with the filing process, you must update the new business name in other areas as well. Following are some points to consider after you change your business name in Michigan-

Legal documents: Michigan statement of information, loan documents, active legal contracts, or any other legal documents must be amended with the changed name.
Informing stakeholders: Ensure that you communicate the name change effectively to all your stakeholders, including employees, customers, suppliers, and partners in Michigan.
City/local registration: Some cities/local authorities in Michigan might need business registration. If your city has the same rule, then you must register your new business name with the city by submitting appropriate documents.
Business License: The business licenses you obtained previously to run a business in Michigan have the current name of your business. Hence, you must update your new name with the proper department to obtain appropriate business licenses and permits.
Bank Accounts: It is obvious that all your business accounts in Michigan have a current business name. Once you change the name, file the amendment, and pay the fees, you must update the bank accounts to avoid any inconvenience.
Internal Revenue Service (IRS): It is essential to update the IRS once you change your business name in Alabama. Neglecting to notify the IRS and other relevant entities may lead to confusion and disorganization within your business operations. It is absolutely necessary to amend with the IRS once you change the current business name in Michigan. Failing to amend with the IRS or any other places results in confusion and disorganization of the business.
Others: If you have employees, you must inform the employment development authority of the name change. Additionally, it is important to update various business permits and other legal documents as needed.
Website: Finally, if you have a domain, update the name there to avoid confusion. Signage, visiting cards, merchandise, and any other places where your business name is mentioned should be updated. Changing the domain name will not be a good idea as it can affect your SEO results.

FAQs

What is the process for changing a business name in Michigan?

The process for changing a business name in Michigan requires filing a Statement of Assumed Name form with the Michigan Department of Licensing and Regulatory Affairs (LARA). Once the form is approved, the business name is legally changed.

How much does it cost to change a business name in Michigan?

The cost to file the Statement of Assumed Name form with the Michigan Department of Licensing and Regulatory Affairs (LARA) is $10.

Is a business name in Michigan protected?

No, business names in Michigan are not protected. However, businesses can register their name with the Michigan Department of Licensing and Regulatory Affairs (LARA) to protect it from other businesses using the same name.

Does a business name in Michigan need to be unique?

Yes, a business name in Michigan must be unique and not be the same as or deceptively similar to an existing name registered with the Michigan Department of Licensing and Regulatory Affairs (LARA).

Does changing a business name in Michigan require notification of customers?

Yes, it is recommended that businesses notify customers of any changes to their business name. This can be done through email, direct mail, or by posting a notice in the business location.

How long does it take to change a business name in Michigan?

The process of changing a business name in Michigan typically takes between 2-3 weeks, depending on the complexity of the request.

Can a business name in Michigan be changed more than once?

Yes, a business name in Michigan can be changed more than once. However, an additional filing fee of $10 is required each time.

Is a legal name change required when changing a business name in Michigan?

No, a legal name change is not required when changing a business name in Michigan.

Does a business name in Michigan need to be registered with the state?

Yes, a business name in Michigan must be registered with the Michigan Department of Licensing and Regulatory Affairs (LARA) before it can be used in the state.

What is the penalty for using an unregistered business name in Michigan?

If a business uses an unregistered business name in Michigan, it may face a penalty of up to $500.

Does changing a business name in Michigan require a new bank account?

No, changing a business name in Michigan does not require a new bank account. However, businesses should notify their bank of the name change to ensure their business account remains in good standing.

Does changing a business name in Michigan require the filing of new tax documents?

Yes, businesses must file new tax documents with the Michigan Department of Treasury to reflect the new business name.

Does changing a business name in Michigan require new business licenses or permits?

Yes, businesses must apply for new business licenses or permits to reflect the new business name.

Is a change of address required when changing a business name in Michigan?

No, a change of address is not required when changing a business name in Michigan.

Is a federal name change required when changing a business name in Michigan?

No, a federal name change is not required when changing a business name in Michigan. However, businesses should notify the IRS of the change of name.

Is a new website domain name required when changing a business name in Michigan?

Yes, businesses must obtain a new website domain name to reflect the new business name.

Does changing a business name in Michigan require a new business logo?

Yes, businesses should consider creating a new logo to go with the new business name.

Does changing a business name in Michigan require new business cards?

Yes, businesses should create new business cards with the new business name.

Does changing a business name in Michigan require marketing materials to be reprinted?

Yes, businesses should reprint any existing marketing materials to reflect the new business name.

Does changing a business name in Michigan require notification of partners, vendors, or suppliers?

Yes, businesses should notify partners, vendors, and suppliers of the change of name to ensure their records are up to date.

Does changing a business name in Michigan require the filing of new paperwork with the county clerk?

Yes, businesses must file new paperwork with their county clerk to reflect the new business name.

Does changing a business name in Michigan require the filing of new paperwork with the Secretary of State?

Yes, businesses must file new paperwork with the Michigan Secretary of State to reflect the new business name.

Does changing a business name in Michigan require the filing of new paperwork with the city or township?

Yes, businesses must file new paperwork with the city or township to reflect the new business name.

Does changing a business name in Michigan require notification of creditors?

Yes, businesses should notify creditors of the change of name to ensure their records are up to date.

Does changing a business name in Michigan require new insurance policies?

Yes, businesses should consider purchasing new insurance policies to reflect the new business name.

Does changing a business name in Michigan require social media accounts to be updated?

Yes, businesses should update their social media accounts to reflect the new business name.

Does changing a business name in Michigan require a new Employer Identification Number (EIN)?

No, businesses do not need to obtain a new Employer Identification Number (EIN). However, businesses should notify the IRS of the name change.

Does changing a business name in Michigan require new signage?

Yes, businesses should consider purchasing new signage to reflect the new business name.

Does changing a business name in Michigan require legal advice?

Although not required, it is recommended that businesses consult a lawyer when changing a business name in Michigan to ensure all legal requirements are met.

Why Michigan Change Business Name is So Important

A business name is more than just a label – it is a representation of the company’s values, mission, and identity. It shapes the public’s perception of the business and can have a significant impact on its success. Michigan’s decision to change its business name signals a shift in focus towards innovation, inclusivity, and relevance in the modern business world.

In today’s digital age, where competition is fierce and consumer preferences are constantly changing, having a strong and relevant business name is crucial. Michigan recognizes the need to stay ahead of the curve and make sure that its name reflects its commitment to growth, progress, and innovation.

Furthermore, a business name is a powerful tool for branding and marketing. It is often the first point of contact between a company and its potential customers. A strong, memorable name can help a business stand out in a crowded marketplace and build brand recognition. By changing its name, Michigan is taking a strategic step towards enhancing its brand identity and improving its market position.

Moreover, a business name can also have legal and regulatory implications. A clear and distinctive name can help protect a company’s intellectual property rights and prevent confusion with other businesses. A change in the business name can help Michigan streamline its operations, avoid legal complications, and ensure that its brand is adequately protected.

Beyond the practical considerations, a business name can also convey a company’s values and aspirations. Michigan’s decision to change its business name showcases its commitment to adaptability, forward-thinking, and customer-centricity. It sends a message to the public, the business community, and stakeholders that Michigan is a dynamic and forward-looking organization that is willing to evolve and grow.

In conclusion, Michigan’s decision to change its business name is not merely a cosmetic alteration. It is a strategic move that reflects the state’s commitment to staying relevant, competitive, and responsive to the changing needs of the business world. By embracing change and updating its name, Michigan is positioning itself for future success and ensuring that it remains a leader in the business community.

Conclusion

It is not desirable to change business names frequently. But if it is required, you must change it. Whether you are rebranding or restructuring your company, this guide walks you through the essential steps to change your business name in Michigan efficiently and effectively. The process of changing the name and filing the amendment form in Michigan is not so difficult. However, a list of details is needed to submit. Make sure they all are accurate and consistent with the previous filing documents.