Press Release Distribution Statistics 2023: Facts about Press Release Distribution outlines the context of what’s happening in the tech world.
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On this page, you’ll learn about the following:
Top Press Release Distribution Statistics 2023
☰ Use “CTRL+F” to quickly find statistics. There are total 14 Press Release Distribution Statistics on this page 🙂Press Release Distribution “Latest” Statistics
- According to HubSpot, gaining press coverage helps to get your business or brand name into the public forum especially when 71% of journalists consider press releases to be their favorite type of content to receive from brands.[1]
- A 2022 study by Prowly covering over 55,000 press releases determined some of the most optimal times for sending a press release.[1]
- According to reporting statistics, in 2021, extremely low income families earning 50% or less of the local median income received more than 80% of ERA support.[2]
- Press statements, over 80% of emergency rental assistance goes to those with the lowest incomes, according to New Treasury data.[2]
- According to Pew Research, 89% of Americans get at least some of their local news online.[2]
- On Thursdays, when the average open rate increases to over 26%, is the greatest day to send out press releases.[3]
- Wednesdays and Fridays are the worst days to send out press releases since even 85% of your emails never make it to the journalists’ inboxes.[3]
- The 2020 Census showed that on April 1, 2020, there were 140,498,736 housing units in the United States, up 6.7% from the 2010 Census.[5]
- More than 18% of 182 incidents happened on roads, alleyways, streets, and sidewalks. 96% happened at schools and colleges. Garages and parking lots had 47% of incidents, while churches, synagogues, schools, and mosques saw 44% of incidents.[6]
- There were 2,811 hate crime offenses classified as crimes against property.[6]
- Robbery, burglary, larceny-theft, motor vehicle theft, arson, and other offenses accounted for the remaining 23.4% of crimes against property.[6]
- According to FBI, there were 211 multiple-bias hate crime incidents, which involved 260 victims.[6]
- A few newswire services charge as high as $350 for a standard press release, and this, to a certain degree, has pushed some businesses to write the press releases themselves.[6]
- According to Search Engine Journal, on average, it might take between 18-24 hours for most newswires to respond to queries, even when you need to get quick feedback to push the “Publish” button.[6]
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How Useful is Press Release Distribution
To begin with, press release distribution can be an effective way to reach a wide audience quickly and concisely. By distributing a press release through various channels, companies can ensure that their message is being seen by journalists, bloggers, and potential customers alike. This can be especially valuable for businesses looking to make announcements, promote new products or services, or respond to a crisis situation.
In addition, press release distribution can also help to establish credibility and authority for a brand. When a company issues a press release, it signals to the world that they are serious about their message and are committed to transparency and openness. This can go a long way in building trust with the public and positioning a company as a thought leader in their industry.
Furthermore, press release distribution can also be a valuable tool for search engine optimization (SEO). By including relevant keywords and links in a press release, companies can boost their online visibility and improve their search engine rankings. This can help drive more traffic to their website and attract new customers who may not have otherwise found them.
However, despite its many benefits, press release distribution is not without its limitations. In today’s digital age, where information is constantly being shared and consumed at lightning speed, a press release alone may not be enough to cut through the noise and capture people’s attention. With the rise of social media and content marketing, companies now have a multitude of platforms at their disposal to share their news and engage with their audience.
Moreover, the traditional format of a press release – structured, formal, and often overly promotional – may not resonate with today’s more skeptical and discerning consumers. In a world where authenticity and transparency are valued above all else, companies need to find new and creative ways to connect with their audience in a more genuine and meaningful way.
Ultimately, while press release distribution can still be a valuable tool for companies seeking to share news and information with the world, it should not be relied upon as the sole method of communication. To truly succeed in today’s media landscape, companies need to think outside the box, take risks, and find innovative ways to engage with their audience in a meaningful and impactful way. It’s not enough to simply issue a press release and hope for the best – companies need to be proactive, strategic, and authentic in their approach to public relations and marketing.
Reference
- hubspot – https://blog.hubspot.com/marketing/press-release-distribution
- treasury – https://home.treasury.gov/news/press-releases/jy0606
- prowly – https://prowly.com/magazine/when-to-send-press-releases/
- census – https://www.census.gov/newsroom/press-releases/2018/cb18-41-population-projections.html
- census – https://www.census.gov/newsroom/press-releases/2021/population-changes-nations-diversity.html
- fbi – https://www.fbi.gov/news/press-releases/press-releases/fbi-releases-2019-hate-crime-statistics